Paul Tan's Automotive Industry News

BMW 1-Series Kermit the Frog Advertisement

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bmw_1_small.jpgBMW is using Kermit the Frog from The Muppet Show to promote it’s BMW 1-Series hatchback. It showcases Kermit driving the 1-Series around the desert having a whole load of fun showcasing the car’s agility and performance. Have a look at the video after the jump!


Video: BMW 1-Series Kermit the Frog Advertisement

Related: Check out other automotive videos in my video collection here.

15 Comments »

  1. Tracks said,

    July 11, 2006 @ 4:09 pm

    Good and simple advertisement. Perhaps Proton could do something similar with the Satria Neo but using Barney instead.

  2. pirate said,

    July 11, 2006 @ 4:16 pm

    Cool ad!

    But the fact is, like Jeremy Clarkson’s summary of his 1-series infamous review:
    CRAP.

  3. jtshin said,

    July 11, 2006 @ 4:33 pm

    Nice handling by Kermit there… LOL… BMW did nicely in all its cars range…

  4. KingKong said,

    July 11, 2006 @ 4:46 pm

    hahaha.. very funny ads!!!

    good work!

  5. picang said,

    July 11, 2006 @ 5:06 pm

    Track,

    Not Barney but more like ALONG from the TV show

  6. nirzat said,

    July 11, 2006 @ 5:15 pm

    riiibbit riiitbbit… frog friendly BMW, won’t get splat. hehehhe no more “mati katak”.

  7. xXx said,

    July 11, 2006 @ 8:19 pm

    hehehe nice ad that one, BMW!!
    cool…way cool…

  8. szw said,

    July 11, 2006 @ 8:22 pm

    nice n cute .

  9. Game-R said,

    July 12, 2006 @ 2:27 am

    Either this is a sign of BMW’s desperation for selling a useless car … or thats really the car’s targeted buyers in the first place: immature stupid kids who know balls about car design and has daddy’s wallet to play with.

  10. Game-R said,

    July 12, 2006 @ 2:30 am

    Either this is a sign of BMW’s desperation in selling a useless car …
    or that’s really the car’s targeted buyers in the first place:
    Immature spoiled brats who know balls about car design and has daddy’s wallet to play with.

  11. Tracks said,

    July 12, 2006 @ 8:29 am

    picang said,
    July 11, 2006 @ 5:06 pm

    “Not Barney but more like ALONG from the TV show”

    Please have a more broader view of the market as you are still just thinking of the local market only. ALONG is not recognize in other countries and certainly not appealing to kids elsewhere other than possibly Malaysia. Barney has a world recognition. Now, Proton want its car to be of international standards and increase its market in foreign countries like the UK and not just Malaysia alone. Therefore, using Barney would gain recognition immediately. Perhaps one day if ALONG manage to gain that reputation, he too might be useful but certainly not now.

  12. rexis said,

    July 12, 2006 @ 8:59 am

    It just funny, but why frog?

    Anyhow the ads is short and brief. Unlike our big company, ads long, and meaningless, perhaps only showing how much money they could spend.

  13. linear_system said,

    July 12, 2006 @ 10:25 am

    when bmw did something everyone says waahhh, good, fantastic..even using frog ppl will say like that..but if proton??surely kena kutuk kaw2…sigh..

  14. Jiun 88 said,

    July 14, 2006 @ 3:45 pm

    Owh i LOVE Kermitty the Froggy. Still remember watching him on Sesame Street. One of the cutest muppets.

    =P

  15. mystvearn said,

    July 16, 2006 @ 8:24 pm

    No need barney la. We put Kluang Man in the car. Trully Malaysian :P

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