Paul Tan's Automotive Industry News

Car companies and online advertising

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On the international front, car companies have started going online with their advertising because it just plain makes sense, it’s more interactive, it’s results are so much more trackable, and readership can actually be verified. However, screw-ups happen some times. Just like in a newspaper you have to be careful what article your ad appears next to, you have to exercise the same caution on the internet as well.

Above is an example of an unsuitable page that a Toyota eyeblaster ad appeared on – some might find it funny, some may not!

4 Comments »

  1. tanasi said,

    February 5, 2007 @ 8:38 am

    So the teacher was hit by a Toyota??

  2. aesthari said,

    February 5, 2007 @ 9:38 am

    LOL, for the guy to appear on this page, it’s as if he’s implying “Behold, the Culprit, it’s a Toyota!!”

  3. w_lighter said,

    February 5, 2007 @ 10:41 am

    “LOL, for the guy to appear on this page, it’s as if he’s implying “Behold, the Culprit, it’s a Toyota!!””

    To add to that…..

    “Behold, the Culprit, it’s a Toyota!!. And im the faggot who drove it !!!”

    LOLZ

  4. Jiun 88 said,

    February 5, 2007 @ 7:54 pm

    What the hell??

    Sorry, I watch and fancy shows like ‘Who’s Line Is It Anyway?’ that requires u to think of the jokes that the actors act out, but this is way off from being hilarious. In fact, I think Toyota should be ashamed of themselves for being un-civic-minded.

    =P

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