PSA Peugoet Citroen might revive Panhard

Posted in Cars, Citroën, International News, Peugeot / By /

PanhardPSA Peugeot Citroen said going into the market of premium vehicles with a new marque might be one of the options it is considering, a move much like Nissan and Toyota with their Infiniti and Lexus brands respectively. While these two brands have had considerable success (especially Lexus), a similira move by Mazda with the Amati badge was a failure even before it was launched.

French magazine Challenges reported that PSA Peugoet Citroen might revive the old Panhard brand for it’s luxury marque, a report that PSA Peugeot Citroen declined to comment on. Panhard was a French car manufacturer that was established in 1890, but it’s modern day existence is limited to light tactical and military vehicles.

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After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history.

 

Comments

  • Capt Shopalot (Member) on Jun 16, 2007 at 11:49 am

    Like one of the ad, the chance could be 50/50

    With China huge consumer market, this could be another success story for PSA Peugeot Citroen

    Who knows…

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  • maibatsu_thunder (Member) on Jun 16, 2007 at 3:17 pm

    I really love the Panhard VBL!

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  • azrai (Member) on Jun 16, 2007 at 3:37 pm

    50-50?Whooaaaaaaa…..

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  • szw (Member) on Jun 16, 2007 at 7:10 pm

    don't know what brand is that .

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  • mystvearn (Member) on Jun 17, 2007 at 2:52 am

    I like to see what they come out with. Peugeot high sedans are already nice interior, not sure how they ar going to top that. Maybe make a feather suspension so that you don't feel anything:P

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