Subaru Impreza German Engineers Ad
A bunch of German engineers take the new Subaru Impreza on a spin around the track and end up wishing they built it. It’s quite funny looking at serious guys in lab coats bobbing their heads to the music. Watch the video after the jump.
Video: Subaru Impreza German Engineers Ad
August 23, 2007 @ 4:09 pm
if we look from the 4WD engineering perspective… may be the Ad is right, the German may had wish they made a car like the Impreza (chassis-wise).
But being ‘engineers’, they sure don’t give a hoot about how a car should look like, as shown by the Impreza bland looks. (Another ‘cut & paste’ design). What the Impreza chassis needs is a proper body to go on it… to become a true legend.
All in all, a cheeky ad.
August 23, 2007 @ 4:31 pm
Final scene – stern man says:”You guys are fired!”. Hahaha!
August 23, 2007 @ 4:32 pm
Holy crap, look at 00:29 it’s a sedan version of the new Imprezza!!! The rear seem to look sort of better than the hatchback! Overall the line flows much better (esp with out that stupid hoffmiester kink).
August 23, 2007 @ 4:51 pm
Javanese: the US market Impreza has both a sedan and a hatch. clear photos of the sedan here:
http://paultan.org/archives/2007/04/03/more-photos-of-the-2008-subaru-impreza-version-10/
August 23, 2007 @ 5:01 pm
It is ad.. so everything will become the best..
August 23, 2007 @ 5:10 pm
haha !
August 23, 2007 @ 5:23 pm
LOLZ… Those engineer really enjoying it…
August 23, 2007 @ 5:56 pm
Hitler would have gassed the 4 stooges if he had the chance…
August 23, 2007 @ 6:04 pm
It’s only an ad…..so they must think of something interesting to convince their potential customer to come and have a look at it.
August 23, 2007 @ 6:57 pm
Phew, Energetic ad video!
This Impreze look very fun to drive indeed.. Engineer yg skema pun nmpk mcm jadi rappers. :p
Although the exterior not have so much wow factors, but it’s subjective.
The end result is how far its can perform.
I hope the sedan version will be sell here soon..
August 23, 2007 @ 7:47 pm
the power of BOXER engine!!!!! nice tvc!!!!!
August 23, 2007 @ 8:08 pm
did anyone the saying at the end????somthing like a japanese car that the germans …..Japanese????arent subaru korean?????
August 23, 2007 @ 8:29 pm
its just an ads!
August 23, 2007 @ 10:01 pm
Joke of the day from synzx1386
Subaru = korean = LOL
August 23, 2007 @ 10:53 pm
Nice ad, surprised that they used Falco’s Rock Me Amadeus as the song playing inside the car… LOL
August 23, 2007 @ 11:04 pm
Haha, I don’t blame him. The current Subaru looks like it came out from Ssangyong design studio. LOL!
August 24, 2007 @ 12:19 am
Hitler wont gassed those engineers.. Coz the Japs are his allies in WW2.. Hehe.. But interior look not bad to me.. Hmm.. Going for sedan or hatchback.. Hmm..
August 24, 2007 @ 1:42 am
The design is very dated.
August 24, 2007 @ 8:38 am
Subaru is Japanese lar… even the name tells it heehee
August 24, 2007 @ 9:25 am
Don’t look down on uglies…Inside, they’re the most beautiful thing (mechanical wise that is)
August 24, 2007 @ 9:29 am
good ad, but i don’t think the germans will be amused by it!
August 24, 2007 @ 9:51 am
See at the car in the garage.. white color…. it that same type but sedan???
August 24, 2007 @ 12:29 pm
Germans are famous for being nerdy and funny. Just look at the Ford Focus and Fiesta ads. Moreover, my personal experience confirms it.
The car is very well sorted mechanically. heaps of torque low down and full-time 4WD. The full-time 4wd with low-range gear is a jewel! you can’t get these features in other 4WDs for the same price. eg. RAV4, X-Trail, Outlander, and not even Audi has it, non of these cars have such features.
I just wish Subaru would hire a proper studio and draw a beautiful car. Like the Mini Cooper S, a crappy overprice car, but sells very well because of its looks. I’ve driven it and I won’t pay more than 10% of what it asks for.
August 24, 2007 @ 1:57 pm
hell, i’d pay 10% to have it.
cant wait for the evo X. or evo x hatch.
August 24, 2007 @ 6:00 pm
Hahaha great commercial. I’m an automotive engineering student and engineers don’t wear lab coats when we drive! Maybe the Germans do.
August 25, 2007 @ 3:57 am
UGLY CAR. I’VE DIGEST THE LOOKS AFTER MUCH TIME, ONLY TO FIND THAT IT’S ALLERGY TO EVERYONE THAT LAID EYES ON IT. PLAIN UGLY CAR.
August 25, 2007 @ 9:05 pm
Someone needs to tell them hood scoop alone wouldn’t make a car looks great. They seemed to be obsessed with that thing and forgot about other aesthetical aspects of designing a car. IMHO that is.
August 25, 2007 @ 10:29 pm
“Was meint ihr was ihr macht?”
“What do you think you’re doing?”
Great ad
August 26, 2007 @ 11:34 am
paul, a mistake on the title of the topic. impReza.
rear looks like USDM Civic hatch.
August 27, 2007 @ 10:39 am
Nice ad! It almost made me forgot about how fugly the car is :p I don’t think the Germans would really wish they made the car though, the Impreza is brilliant performance-wise, no doubt, but the Germans are miles ahead in the comfort and styling department.
September 4, 2007 @ 4:56 am
I only have one thing to say:
I’m a Subaru owner but after taking a Mercedes 500 SL for a spin a few years ago, things were never quite the same.