Comments on: Tata buys Jaguar and Land Rover for US$2.3 billion

By: BanyakMasukWorkshop

BanyakMasukWorkshop — Mon, 31 Mar 2008 04:35:37 +0000

roti naan, you should use your brains before bashing if you have any. even when proton were losing hundreds of millions in 2005 up till mid 2007, there was no govt bailout. instead, the company was restructured, and better more ‘humble’ models were introduced, and are selling well. looks like proton are pulling themselves out of the hole already.

and seriously, to those asking for “cheap jaguars”.. that would be the single most dumb thing to do. supposing tata bought mercedes tommorow, should consumers also expect “cheap mercedes cars???”

those cars are priced high, because they are considered premium cars. their customers expect to pay higher for something they perceive as having higher values than other ‘regular’ cars.

likewise, in the VW stable, you have Seat and skoda, priced in the lowerend of the market, and then you have golf, in the mid to low end.. then you have audi, priced at bmw levels ..etc.

you dont buy jaguar and then price is like a tata. there is such a thing as market segmentation.

likewise, you dont sell lotus cars at proton prices just because proton bought lotus.

By: raybrig85

raybrig85 — Sun, 30 Mar 2008 01:47:41 +0000

i think aston martin can survive…it is not a mass production company…so…it is not a problem 4 them…they hv their own target etc…jz wait and c wat tata can do with both big boy…another news is fiat will joint venture wit tata to gt d jaguar xpert on rwd and develop for their upcoming alfa 169 model…

By: engtaokia

engtaokia — Sat, 29 Mar 2008 17:39:24 +0000

more and more british brand sold to oversea company…
MG, Rover, Lotus, Jaguar, Land Rover…the list goes on…
who next? aston martin? hahahaaa….

By: lchan

lchan — Sat, 29 Mar 2008 11:57:22 +0000

haha..the irony it that now india owns the once proud british badge

By: corolla_KE70

corolla_KE70 — Sat, 29 Mar 2008 11:05:28 +0000

Roti Naan said,

March 29, 2008 @ 10:35 am

hahahaâ€¦no need P1 buying anything.
Many times before, proton got bailed by the GOVT after rugi here and there. Sooooo shameful- â€œBig boyâ€ and still ask money from â€œpapaâ€ (GOVT)â€¦and then bought a stupid ailing bike company.

======================================

the post is about TATA buying JAG and LAND ROVER..
and suddenly here comes some basher with no points at all..
pity you..

By: frequencymaniac

frequencymaniac — Sat, 29 Mar 2008 06:06:06 +0000

Buy an XKR.. Get a Tata Nano for free.. Or maybe two, or three…

By: frequencymaniac

frequencymaniac — Sat, 29 Mar 2008 06:01:37 +0000

Buy an XKR you will get a Tata Nano for free… Or maybe two, or three…

By: altimi

altimi — Sat, 29 Mar 2008 05:13:26 +0000

I don’t think TATA can turn Land Rover and Jaguar to profit. If Ford can’t do it no one can….. so Bye Bye TATA.

By: StingRayINC

StingRayINC — Sat, 29 Mar 2008 05:05:26 +0000

TATA will come up with lousy JAGs and LAND ROVER TOY CAR, look at their history, bought over ROVER and came up with low quality hatch back, man….. i can’t imagine, unless they still remain those brilliant European Engineers….or else it like hiring roti canai and naan maker to assemble a car….just don’t ruin JAGs and Land Rover, ok…. stewpid american (ford)…..

By: Roti Naan

Roti Naan — Sat, 29 Mar 2008 02:35:03 +0000

hahaha…no need P1 buying anything.
Many times before, proton got bailed by the GOVT after rugi here and there. Sooooo shameful- “Big boy” and still ask money from “papa” (GOVT)…and then bought a stupid ailing bike company.

By: sxe10r

sxe10r — Sat, 29 Mar 2008 00:23:05 +0000

What the … TATA buough ~ Jaguar & Land Rover … almost the world 2 expensive brand … worldwide Jaguar & Land Rover ?? or Malaysia only ??? really shock for other … even the P1 also can’t affort to chery …

By: azrai

azrai — Fri, 28 Mar 2008 23:37:46 +0000

Another story of former british colonial state buying British icons. I just waiting when TATA decide to sell those two companies for 1 pound maybe. Think about it. Ford is the company who benefit in this transaction more.

By: mystvearn

mystvearn — Fri, 28 Mar 2008 20:20:47 +0000

Only efficiency, cut cost, more working hours etc

By: BW

BW — Fri, 28 Mar 2008 20:01:11 +0000

Wow 2 buah sekaligus eh? Hehe hope Tata will have a big improvements with landrover and jaguar’s technology

By: chun

chun — Fri, 28 Mar 2008 17:30:20 +0000

I quite like the prospects of Land Rover and Jaguar. I believe that Land Rover has been profitable for the last three years and their 4X4’s are still the best around. And check out their new designs coming out, very cool. As for Jaguar, the perennial loss maker? I think their fortunes are going to turnaround quite soon. Look at the XF, an undoubtable success so far. And if you look at their upcoming cars, they look really nice too. If Tata leaves the guys at LR and Jaguar to do their stuff and provide them with the financial backing to do so, I would say the future is quite bright for these two brands.

By: Cyberkayu

Cyberkayu — Fri, 28 Mar 2008 17:26:54 +0000

Tata Nano will have its varient

Nano XKR which hav 420hp
and
Nano Range Rover which can go off road

under the same Tata Nano shell~~

By: johnson wong

johnson wong — Fri, 28 Mar 2008 17:23:34 +0000

lalala

By: IsaacVky

IsaacVky — Fri, 28 Mar 2008 16:50:48 +0000

Proton should have bought them

By: mitlanevo

mitlanevo — Fri, 28 Mar 2008 16:10:11 +0000

make the price of Jaguar and Land Rover more affordable, please…..

but of course must maintain quality….

By: normaluser

normaluser — Fri, 28 Mar 2008 15:16:11 +0000

Maybe Tata got the ‘cost advantage’ that can help revive the ailing Brit carmakers. Ford failed to squeeze profit out of Land Rover & Jaguar because of its failure to control costs, despite there have been some platform sharing & technology transfer. Similiar to Rover acquisition by SAC, I don’t expect that Tata can increase the brand’s popularity worldwide. Other than fresh capital injection & access to cheap labour, there’s little else that Tata can offer.

Not all premium carmakers enjoy good profit margin despite the strong brand & quality. There have been speculations that Ford may sell Volvo too. Read this: http://www.reuters.com/article/businessNews/idUSL2836370120070528?feedType=RSS

By: bolo

bolo — Fri, 28 Mar 2008 14:34:02 +0000

Every car manufacturer that have bought Jaguar and
land rover got burnt.
let’s see how long tata last!

By: hyundai

hyundai — Fri, 28 Mar 2008 13:50:44 +0000

Good job Tata!! Hope that Jaguar can be as popular as Mercedes-Benz…

By: nmh

nmh — Fri, 28 Mar 2008 13:34:58 +0000

Tata shud promise cheaper jags and landie

By: luqmanrohaizat

luqmanrohaizat — Fri, 28 Mar 2008 12:48:49 +0000

TATA + Land Rover= tata rover

By: corolla_KE70

corolla_KE70 — Fri, 28 Mar 2008 12:41:09 +0000

well, we just see what hapen in the future. i’m sure mr ratan tata will try his best to manage these two big names in the automotive industry..

By: ob8

ob8 — Fri, 28 Mar 2008 12:35:09 +0000

Tata introduces the Nano and later bought Jaguar and Land Rover as publicity stunt disguise as business strategies. Both doomed to fail. ohh.. from my crystal ball.

By: Roti Naan

Roti Naan — Fri, 28 Mar 2008 10:49:02 +0000

well, finally the deal is made. All the best to TATA becoming one of the world leaders in Auto manufacturer.