Goodyear has just launched what looks like the “Volvo” of tyres called the Goodyear Assurance tire with ArmorGrip Technology, aimed at the customer who puts a priority on safety and durability when picking a new set of tyres.
“Goodyear consistently invests in research to better understand consumers driving needs. Based on these consumer insights, we know that the top key attribute most sought after in tyres is safety. For consumers in Asia, safety means excellent grip in wet or dry roads above all, and durability in terms of resistance to road hazards,” said DP Singh, Regional Marketing Director for Consumer Tyres.
What Goodyear calls ArmorGrip technology comprises of two different features that provides the “Armor” and “Grip” in ArmorGrip.
The tire’s “Armor” incorporates both DuPont Kevlar in the tyres and a silicon-reinforced Durawall compound in the sidewall to provide increased resistance to cuts and tears. This is so that the tyre has increased durability in terms of resistance to the road hazards of our Malaysian roads. DuPont Kevlar which is lightweight and 5 times stronger than steel, was first used in Wrangler 4X4 tires.
The “Grip” portion is thanks to an advanced silica-based tread compound and a new “Waffle Blade System”. The use of silica in the thread increases chemical bonding with rubber polymers for improved grip.
The Waffle Blade System is a new generation 3-dimensional blade system, which evolved from Goodyears previous Bubble Blade System.
It is designed to provide better braking and grip on wet and dry roads while maintaining lateral block rigidity, resulting in shorter wet braking distances without compromising handling performance.
The new Goodyear Assurance with ArmorGrip Technology is priced between RM170 to RM300 per tyre depending on size and is available in the following sizes:
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After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history. An avid electronic gadget aficionado as well as big-time coffee lover, he's also the executive producer of the Driven motoring TV programme.
Assurance? Is it for real or just another AD gimmick.
paul…is it true there is no goodyear f1 tyre germany made??now they jz import in the thailand made eh??still searching for the germany made one to change my older goodyear f1 tyre…
Interesting. How is petrol consumption on the Assurance since the Ducaro GA is slightly on the “soft” side, making it having more contact with the road surface?
btw, I would seriously wanna get a set of these. My Bridgestone Turanza is having so many punctures on the side wall!
there’s a strong reason why the phantom rolls-royce come’s stock with michelin’s…goodyear tyres just doesnt cut it.
I read Autocar a few months ago, got feature performance tyre tests. Overall, Goodyear is the winner for both front wheel n rear wheel drive.
However, Michelin is the quietest tyre, so that’s why RR Phantom’s equipped with it. But Michelin’s wet performance is very mediocre compared to Goodyear (which is the best performer in the wet), though IIANM, Michelin is better in the dry than Goodyear slightly.
Bcuz of that, I’d take Goodyear anytime. Having 2 of my close frens involved in accidents in the wet (thankfully, they’re both still alive), I appreciate a tyre that performs excellently in the wet better than anything else. Besides, Goodyear is quieter compared to other tyres beside Michelin. PS: Pirelli tyres sux big time, period.
Boring-ness. Better go for Yoko A-Drive R1, or Falken Fk-452. Or even Bridgy RE001. I know I know, those are performance tyres, cant compare
good year tyre is averagely good, reasonable price for id say good quality,
if you buy cheaper tyre non goodyear ,you know what you get, then moaning with dissatisfaction,
but of course if you go performance, like michelin will do,
standard tyre for satria gti (though not made in france) for eg,
or name it ,but propotionate to the ‘pocket’,
goodyear tyre recomended for all,
Not sure if the casual people will go for it. Maybe will go for normal stock tyres that came with the car, or 5 years on, sell the car and buy a new car. Let new owner figure out tyres, maintenance, warranty gone after 3/5 years.
I dunno dudes.
Goodyear has always been on the comfy side of things. Soft sidewalls would give you comfort. Hard treads won’t really grip. Here you have Goodyear saying that the GRIP is between the compounds, NOT between the tyre and the road. Totally different. By having stronger compound strength you’d think they last longer, that’s their USP. So yeah if you’re looking for safe bet, they are it. But not performance.
I’d like the other way around, hard sidewalls for cornering stability and sticky soft treads to provide the grip. Plus, my Indonesian Falkens look more menacing than these sets of Goodyear would ever be.
well.. continental is germany technology …can try continental