

While we’re on the topic of the Honda Jazz, let’s take a look at how the previous version was marketed. It’s logical for Honda to market the Jazz with “fun” ads as they are positioning it as a fun car. We’ve seen a Tetris-inspired TV commercial for the Honda Jazz showing how the Jazz’s versatile boot space can be filled with a whole load of stuff if you know how to arrange it properly.
In this blog post we’ll be having a look at this ad by Foote Cone Belding for Honda Australia, inspired by the Thomas and the Tank Engine world. It features the first generation Honda Jazz. The narrative is by Tony Robinson with creative direction by Scott Lambert. The ad was directed by Michael Cusack.
View the video after the jump.
VIDEO: Honda Jazz “Ever So Nice”




After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history. An avid electronic gadget aficionado as well as big-time coffee lover, he's also the executive producer of the Driven motoring TV programme.
CUTE ADD THERE HONDA……..
So cute
Tony Robinson of Black Adder fame! Great to hear his raspy voice again.
Hehe… so cute….
Opti Jazz.
By the way, where’s Bob The Builder.
Lol it’s really like Thomas! Nice and cute… heehee… lol at the grouchy car…
Looks like Thomas the tank engine from that clip. Quite nice!
NODDY?