Paul Tan's Automotive Industry News

Blue Energy Co Ltd: Honda and GS Yuasa JV

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Honda Yuasa

GS Yuasa and Honda have announced the name of their new JV company – Blue Energy Co Ltd. It will be established on the 1st of April 2009 and will focus on the manufacturing, sales and R&D activities for high-performance lithium-ion batteries aimed at hybrid vehicle usage.

Blue Energy will be based in Minami-ku, Kyoto and will have 3 billion yen of capital, with a possible increase of capital and capital surplus to 15 billion yen. The investment will be 51% GS Yuasa and 49% Honda Motor. Its president and CEO will be Masahiko Oshitani from GS Yuasa.

A factory for Blue Energy wlil be built next to GS Yuasa’s existing site in Osadano, Kyoto. Blue Energy’s first manufacturing job will be the GS Yuasa EH6, a lithium ion battery that has already been developed.

6 Comments »

  1. Calvin De La Rosa said,

    March 25, 2009 @ 9:33 am

    Question…

    Why JV?

    What’s the benefit?

    Is there any advantage/disadvantage, for example
    HONDA stays as a company and YUASA stays as
    a company and only acted as a vendor supplying
    the batteries to HONDA?

  2. Paul Tan said,

    March 25, 2009 @ 9:46 am

    Need a large pool of money for R&D costs of next gen of batteries, its better if two companies share the cost.

  3. BanyakMasukWorkshop said,

    March 25, 2009 @ 9:55 am

    [quote comment="224065"]Need a large pool of money for R&D costs of next gen of batteries, its better if two companies share the cost.[/quote]

    agreed.. especially when both companies will benefit from the new technology that will emerge from this JV.

  4. rizal said,

    March 25, 2009 @ 10:35 am

    Two thumbs up !!!

  5. osh_kosh said,

    March 25, 2009 @ 5:58 pm

    aim = cheaper mass produce Li-ion batt for hybrid car… good enuff 4 me :)

  6. moha774 said,

    March 26, 2009 @ 9:16 am

    Hahahh… All this while I thought Yuasa batteries are made locally… never thought it is Japanese…Silly me..

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