Volkswagen Amarok – vee-dub’s new pick-up

Volkswagen Amarok – vee-dub’s new pick-up

Volkswagen has decided to name its upcoming pickup truck the Volkswagen Amarok. The word Amarok is the Inuktitut name for “wolf”. Inuktitut is the name of the Eskimo-ish Inuit language variants spoken in Canada. Linux users may recognise the name as shared with an open source KDE music player.

In naming the Amarok so, Volkswagen hopes it will emulate the wolf’s personality as the “king of the wilderness and a figure of robustness, endurance, and superiority”, in their own words. At launch time only a double cab version like the Pickup Concept shown above will be launched and it will have Volkswagen TDI engines mated to an all-wheel drive system. A single-cab model will be launched later.

The word Amarok and its association with a Wolf does sound kinda cool, and definitely way cooler than “Taro”, which means a kind of yam and is aso the old name for Volkswagen’s rebadge of the Toyota Hilux.

Look after the jump for more pix of the concept version.

Related Posts:
Volkswagen Pickup Concept previews new 1-tonne pickup
Volkswagen Advanced Activity Concept

PHOTO GALLERY: Volkswagen Pickup Concept
Click thumbnails to view high resolution photo

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Paul Tan

After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history.

 

Comments

  • kinda weird name.

    cheers!

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  • i'll take one

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  • jaraju on Jun 05, 2009 at 4:11 pm

    Amarok is my favorite music player! I like!

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  • rexis on Jun 05, 2009 at 4:48 pm

    Amarok? Wolf? Wulf? Germans kinda like wolf u know.

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  • weird name. weird facelift.

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  • Lancermania on Jun 05, 2009 at 4:58 pm

    nice design, wonder how much it cost..

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  • wow…look tough.

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  • zackrossi on Jun 05, 2009 at 6:18 pm

    The design reminds me front T-Hilux + rear N-Frontier…..

    Better put the name VW Wolf rather then wierdo name….My opinion…

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  • Clone on Jun 05, 2009 at 6:59 pm

    VW should market it in East Malaysia, especially Sabah ….its more suitable here, we just love this kind of car.

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  • Ndmervin on Jun 05, 2009 at 8:02 pm

    So long as its a VW, the name doesnt matter, its the HEART inside the engine bay that matters.. :)

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  • doesn't work for me

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  • nabill on Jun 05, 2009 at 8:45 pm

    so is this stil a rebadge toyota hilux ?

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  • AlfaRomeo=Ferrari&#0 on Jun 06, 2009 at 12:23 am

    Hmmm . . . suspiciously looks like a Hilux to me!

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  • It looks sort of like Mitsubishi Triton.

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  • KitKat on Jun 06, 2009 at 5:28 am

    Launch this in Asia and send the other manufacturers went Amok!!!

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  • mitlanevo on Jun 06, 2009 at 9:12 pm

    [quote comment="243249"]It looks sort of like Mitsubishi Triton.[/quote]

    no way, this looks huge and tough, triton just plain sissy……

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  • [quote comment="243170"]Amarok? Wolf? Wulf? Germans kinda like wolf u know.[/quote]

    Volkswagen's headquarter is in Wolfsburg, but you knew that, right?

    That aside, I doubt they will sell it here in Germany, unless they add some roof. Too much rain, you know…

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  • cyberkayu on Jun 08, 2009 at 11:26 pm

    a ma rocks

    sound like grand ma rocks

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  • Luqman on Jun 09, 2009 at 3:17 pm

    [quote comment="243192"]The design reminds me front T-Hilux + rear N-Frontier…..

    Better put the name VW Wolf rather then wierdo name….My opinion…[/quote]

    Great idea, but unfortunately impossible as the name is already in use by Mercedes:

    http://de.wikipedia.org/wiki/Wolf_(Bundeswehr)

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