Paul Tan's Automotive Industry News

Caterham heading to Tokyo with 3 latest models

Advertisement

UK-based Caterham Cars will be present at the Tokyo Motor Show in Japan with three of its latest models. The Superlight R300 EU4 will make its Japanese premier while the CSR 175 EU4 will make its world premier. The sports car maker will also showcase the Roadsport EU4.

Caterham which has been selling its cars in the Land of the Rising Sun since the 1970’s recently confirmed Premium Cars Import (PCI) as the company’s exclusive importer in the country in January. Managing director Ansar Ali who used to hold a position in Lotus as general manager said, “Japan has always been one of our biggest export markets. During the early 1990s, Caterham was selling over 100 cars a year in Japan and now, with our new importer doing great work to highlight the company from their Tokyo base, we are looking forward to pushing sales up again.”

“I have no doubt we will achieve this objective as we now have a retail network of over 15 dealers in Japan who are committed to making Caterham another British success in this exciting and dynamic market,” he added. Caterham will be one of just three European manufacturers exhibiting at the motor show.

5 Comments »

  1. jolly_idiot said,

    October 21, 2009 @ 8:44 am

    Caterham always have their design like a bare metal unit. Wonder whats the driving feel to it. Anywhere can have a test drive in KL?

  2. theanswer said,

    October 21, 2009 @ 9:28 am

    if catherham available in kl..i guess ariel atom also must be here.

  3. Mysticmind said,

    October 21, 2009 @ 11:44 am

    They should have new designs kit car.

  4. Ferruccio said,

    October 21, 2009 @ 12:01 pm

    In Damansara Perdana several weeks ago I saw an empty corner shop lot that had Caterham logos on it. Not sure whether that will be a future Caterham showroom or remnants of a past Caterham showroom

  5. Neo.S said,

    October 21, 2009 @ 2:27 pm

    well i did saw ariel atom in sepang

Leave a Comment

Log in

Please do not submit your comment twice, the system has accepted your comment, it just needs to be moderated first. Once your first comment is approved, all subsequent comments will show automatically.

previous post: Volkswagen to take 49.9% stake in Porsche
next post: 552hp Lexus LFA launched: full details!