Hyundai has recorded over 60,000 vehicle sales in Australia so far this year, an all time record for the brand Down Under. But more significantly, this was achieved in a declining overall market that’s down 9.3% (YTD Nov 2009 vs YTD Nov 2008). Up till November 2009, the Korean marque posted eleven consecutive months of year-on-year growth and an overall increase in sales of 41.6%.
Globally, Hyundai’s sales is up by 9.6% (YTD Nov). The company’s latest model, the YF Sonata, is off to a good start – it sold 17,464 units in South Korea, making it the best selling domestic model last month. Looks like the prejudice against Korean carmakers is fast subsiding, everywhere but in Malaysia!
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AI-generated Summary ✨
Comments generally express mixed sentiments about Hyundai and Kia vehicles in Malaysia, with many emphasizing recent improvements in quality, reliability, and value for money, especially compared to Japanese brands. Several users highlight Hyundai's higher rankings in global quality surveys and praise models like the Sonata and Accent. Others mention the initial negative perceptions rooted in past poor experiences, spare parts costs, and resale values, which still influence consumer opinions. Many favor Korean cars for their features, affordability, and warranty benefits but note that issues like spare parts availability, after-sales service, and reliability concerns continue to affect perceptions. The discussion also touches on the market challenges faced by Korean automakers due to branding, local distributor policies, and longstanding stereotypes, though overall there's recognition of Korea's progress in automotive quality.