The Kia Ray concept car will make its debut at next week’s Chicago motor show. Previously we’ve seen a design sketch that showed a low-roof coupe style four-door body. That image, which shows the rear of the Ray, also revealed a glass roof and prominent wheel arches. Now we can see the front design – no grille, long headlamps that stretch into the front fender and very little front overhang.
Styled at the Kia Design Centre in the US, the Ray is a plug-in hybrid that also shows off “Kia’s evolving design direction”. Since we like how the current crop of Kias look, it’ll be interesting to see how they’ll evolve.
Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.
Futuristic evolution…but some still like the traditional style..
Wah…what segment?
i don understand this
1sttt~ hahahah nice designn
Is this a new Kia Rio? The entire line-up has been replaced but the B-segment Rio is still of the "old generation".
ILuminating Loight's frm wiThin?!
WoW… reLy luV it man!!
LiVe it Up like a BMW!! hehe
Could it be Kia's equivalent of Hyundai Coupe?
Where is the test drive review of Kia forte?still wait for that!!!
We just picked up the Kia Forte today. Will test drive it over the weekend and you can expect a review next week onwards
The fate of the product will decided once out in markets, till then we can just make guesses.
plus point, plug-in hybrid