McLaren Automotive has announced that its Asia Pacific network will be managed out from Singapore via its wholly-owned subsidiary, McLaren Automotive Asia, which will feature an initial team of around 10 McLaren Automotive employees managing retailers in Australia, Hong Kong, Japan and Singapore.
The company also announced that the Asia Pacific regional retail network at launch will consist of five dedicated and experienced automotive retailers, these being McLaren Hong Kong (Sime Darby), McLaren Osaka (Hakko Group), McLaren Tokyo (MT International), McLaren Singapore (Wearnes Automotive) and McLaren Sydney (Trivett).
The initial five McLaren retailers aren’t due to open until towards the end of 2011, but already hold on average around 18 months of orders for the McLaren MP4-12C. The company added that future expansion into the region is anticipated, but will be conservative and strategic, though initial plans are now under consideration for expansion into China.
The first three directors of McLaren Automotive Asia are McLaren Group’s executive chairman Ron Dennis, Singaporean Peter Lim, and Greg Levine, who is McLaren Automotive’s sales and marketing director. In August, it was announced that Lim had invested a significant shareholding in McLaren Automotive, joining the executive board with immediate effect.