The wraps are set to come off Ford’s all-new B-MAX on February 27 at the 2012 Mobile World Congress in Barcelona, making it the first time a car has been unveiled at the leading mobile industry event. The automotive world, meanwhile, will have to wait for Geneva next month before the vehicle is introduced by Ford president and CEO Alan Mulally.
At the unveiling in Barcelona, Ford will also announce new technologies for Europe that will debut on the B-MAX, making it among the most technologically advanced small cars on the market.
The B-MAX, as is already known, has a unique Easy Access Door System, with central body pillars integrated into the sliding rear doors, making for unrivalled access for passengers and luggage alike. The B-segment MPV is set to have a wide range of engine choices, including the new 120 PS 1.0 litre EcoBoost petrol engine.