Did you attend the Proton Power of 1 mega event held at Bukit Jalil? 54,565 people did, and some got lucky there as well. No, not with each other, but Cheong Wai Soon from Rawang and Siti Adzilah Salleh from Balakong can look forward to a priceless experience as winners of the Lotus F1-Team I-Race grand prizes.
The duo will be heading to Europe for a fully paid five-star trip to experience a day as a Formula 1 driver and drive a real F1 car on a real F1 track. That’s amazing, and something we’ve never had a sniff at. Truly priceless, i tell you. It will be even more fantastic if they’re F1 fans. They will of course undergo training sessions with the race engineers first, before moving on to drive and be driven in the Lotus GT4. Then the big one.
Cheong won the prize as a result of putting down a booking for the upcoming Proton P3-21A, while Siti Adzilah qualified from the “Buy and Win” contest when buying Proton merchandise.
Besides the F1 experience, three units of the Savvy were given away in the “SMS and Win” contest which saw over 11,359 submissions. Sarah Helmi and Alexius Sagun, two lucky winners from Sabah and Mohamad Nazib Ithnin, an engineer from Johor drove home the new cars, while over 7,000 other gifts and prizes were distributed.
“We at Proton are very happy to have been able to organize this event as we were able to reach out to the Malaysian public in a very personal way,” said Group MD Datuk Seri Syed Zainal Abidin.
“We feel that we have successfully showcased Proton as a brand and company, and I’d like to record my sincerest appreciation to those who attended and supported us at the Power of 1. The response we received from our track events, in particular, had been extremely encouraging as we were able to demonstrate the ride and handling abilities of our cars on the track. This puts us on a very strong footing as we prepare to launch the new generation of cars, beginning with the P3-21A,” he added.
Speaking of that, since the order books opened last week, 500 bookings of the P3-21A have been collected, and over 669 units of Proton cars were sold at the event. Merchandise sales were brisk, too.