Mazda is coming to Malaysia! As in Mazda Motor Corporation of Japan – we’ve just received an announcement that the Japanese carmaker and Bermaz Motor have begun talks for a joint venture production and sales company in Malaysia. The joint venture will effectively expand the local assembly of Mazda cars here.
This new JV project will see 3,000 units of Mazda CX-5s being locally assembled per year. Production is slated to begin in early-2013. Currently, the other Mazda that is locally assembled is the Mazda 3. The CKD Mazda 3 has been rolling out since January 2011.
Takashi Yamanouchi, Mazda’s Representative Director and Chairman of the board, President and CEO said, “Mazda’s sales in Malaysia have shown consistent growth since we started doing business with Bermaz in 2008. In the last financial year, we achieved record sales results of approximately 6,000 units and one percent of the market share.”
Mazda’s Structural Reform Plan has set sales target of 150,000 units for the ASEAN region. Malaysia is considered one of the Japanese carmaker’s key markets alongside Thailand and Indonesia.