Naza Premira officially launched the Vespa LX150 Apple Edition at its Vespa 3S Centre in PJ today, with an OTR price of RM11,388.
However, for this Chinese New Year, limited units will go for a promotional price of RM8,888, with angpows given out for purchase of the standard Vespa LX150. This offer ends February 28.
Limited to an eternally prosperous 168 units, the iconic scooter plays on the bitten-apple concept from the memorable 1969 Vespa advertising campaign that featured the slogan “Chi Vespa mangia le mele” (If you ride a Vespa, you take a bite out of the apple).
It was to be another seven years before a certain similarly-themed computer and electronics company was founded. To Vespa, however, the apple symbolises “health, youth, summer fun and a ‘forbidden fruit’ of paradise – one that is attractive, nourishing and wanted by many.”
As such, the Hanoi, Vietnam-built scooter features bitten apple graphics and a two-tone saddle. Underneath, it’s basically a Vespa LX150, with the same air-cooled 150 cc four-stroke SOHC single-cylinder engine that feeds 11.66 hp at 7,750 rpm and 11.5 Nm of torque at 6,000 rpm through an automatic gearbox. With a dry weight of 110 kg, top speed is a not-too-shabby 95 km/h.
Brakes are a front disc (200 mm diameter), rear drum (110 mm diameter) affair, while the steel chassis frame sits on a single arm with helical spring at the front and a coil spring at the back.
“Vespa is one of the most sought after lifestyle scooters in Malaysia with more than 1,000 units sold in 2012,” said Naza Group joint EC Datuk Wira SM Faisal SM Nasimuddin. “The company plans to increase sales to 2,000 units in 2013.”
Vespa is set to expand its operations in Malaysia with new 3S centres planned for Penang (first quarter), Johor, Kelantan, Terengganu and Sarawak at an estimated investment of RM5 million, and another new model set for launch in September.
“My challenge to my team is simple – we want to put a Vespa in every Malaysian home by 2020,” Datuk Wira SM Faisal told reporters at the event. “We’re looking to grow Vespa in the region as well.”
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Careful Apple, you’re gonna get sued by Apple
Preve is still a better car
Yes, you can even get sued by biting an apple and leaving a certain bite shape!
Nice… but still use carburetor most country had already use fuel injection. out date really alway purchase in the old model products.
are Malaysian low class?
A vesta cost RM11k ??!! 0.o
11k because of the Import Duty and Excise Duty, so all imported car and bike will cost expensive, if not the price should be around 4-5k, around the price of your beloved cub-chai or local scooter dude!
For 1 moment I thought Vespa is collaborating with Apple Inc in the making of this Vespa. How cool will it be if its true
Exactly. I thought it was some iVespa. Powered by iOS .
Waiting for the Manggis or Durian Edition..
Expensive !!! Low RV !!! Toyota Camry Much Better !!!
95km/h is too slow. even a stupid EX5 can hit 120km/h.
No thanks.
Better buy second hand Proton Satria or Saga that only cost around RM5K-8K only. Furthermore, it can shelter us from the rain and direct sunlight and can bring ur family to comfort..
bla bla bla… haters gonna hate
Did i said i hate it?? pls give a proper comment la..
It shud taste local delicacy. Vespa cempedak or vespa pisang.
worms ate the apple on both side?
The only nice thing I saw is the seat colour.
wow, huge discount for CNY. but unfortunately cannot beat EX5 sales
Still the same.. We can see new leather seat cover and Apple stickers. Plz Update vespa 2013 design..TQ
Cute nice ride…. looks good with a nice lady on the pillion passenger…. lol
It should be lady rider…. Not as pillion dude
Where is the lightning port for this model? How much for 128GB version…
“My challenge to my team is simple – we want to put a Vespa in every Malaysian home by 2020,”
Haha… he thinks he’s Bill Gates selling computers…very simple??? WTF!
Men in suits falling over themselves to get a shot with a girly scooter…very classy…
Malaysian can take the challenge as long as +ve attitude…. WTF to -ve minded & always barking!
same price with honda pcx 150. pcx is better spec.
It should be lady rider…. Not as pillion dude