Geely and Detroit Electric to co-develop EVs for China

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China’s Geely and Detroit Electric have announced at the Shanghai Motor Show that the two companies have entered into a strategic partnership to co-develop electric vehicles and related electric drive systems for the Chinese market. The first fruit of the partnership will go on sale in 2014.

After three years of feasibility studies, they have selected Geely’s Emgrand EC7 sedan as base. The EC7-EV will be co-branded with a ‘Detroit Electric – Technology’ badge and will initially be sold primarily to business users and public-sector organisations. The companies are forecasting sales of around 3,000 units in the first year, growing to 30,000 in three years’ time.

The EC7-EV will offer both medium-range (165 km per charge) and long-range options (approx 258 km per charge). Equipped with Detroit Electric’s twin-speed high-torque gearbox, the car is set to do 0-100 km/h under eight seconds and a top speed of over 200 km/h.

“I am confident that we can become a leader of pure electric vehicles in the Chinese market within the next 18 months. I am sure it is going to be a world class product,” said Albert Lam, chairman and group CEO of Detroit Electric.

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If you’ve heard of Lam and Detroit Electric before, it’s probably because of an aborted collaboration with Proton. Back in 2008, DE announced that it was looking to work with Proton to make electric cars. The two then signed a supply and manufacturing agreement in March 2009, where it was to buy the Persona and Gen2, replace the CamPro engine with an electric motor drivetrain, and rebadge the cars as the Detroit Electric e63 and e46 models.

The project never took off. Later, DE also inked a deal with Chinese automaker Dongfeng to use its battery-electric drivetrain technology for the latter’s models, after which things went quiet, again.

At Shanghai, Detroit Electric showed the SP:01 electric sports car, based on a modified Lotus Elise. The SP:01 is on a limited run of 999 vehicles, built at DE’s new facility in Michigan, with cars sold worldwide starting from end-August. Finally taking off or another false start?

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • I wonder why D.E abort collaboration with proton?

    Like or Dislike: Thumb up 5 Thumb down 0
  • Wondering why the collaboration with Proton never took off? Anyone know?

    Like or Dislike: Thumb up 2 Thumb down 0
  • carnoisseur on Apr 29, 2013 at 11:14 am

    For the electric car to be viable , there are two things that will cross my mind :-
    1. The infrastructure to make provision for these electric cars will have to be ready . That will have to be a joint effort from the automobile manufacturer and government .
    2. The selling price and the running cost must be affordable to the customers to make ownership easy .
    Without either of the two , the project will not suceed .

    Like or Dislike: Thumb up 5 Thumb down 0
  • What ?? with china?? What happend to Proton ??? Malaysia not serious in Electric car la….

    Like or Dislike: Thumb up 1 Thumb down 3
  • kentji on Apr 29, 2013 at 1:06 pm

    chinese automakers are so much better than b4, gave proton 30 over years, protected with government law and tax advantages and proton gave us nothing but ’emas’ that we need to dig ourselves under the ground.

    Like or Dislike: Thumb up 3 Thumb down 0
  • gOOsh on Apr 29, 2013 at 1:56 pm

    DE found a more potential partner… diorang dah x kisah pun dgn PROTON…

    Like or Dislike: Thumb up 3 Thumb down 0
  • tokmoh on Apr 29, 2013 at 6:12 pm

    if it happens, it’s confirmed: the PRC have overtaken us. China ke arah kuasa besar dunia!

    once i saw the persona ge electric at sunway, seems like it was about to be repainted or some work done. couldn’t see the bay if it still has the electric motor. what a waste, now hard to believe anything at all from proton, all just tok kok sing song to goreng share price up, ???, profit.

    proton’s next potential penipu scammer: supr1ma. I’ll be waiting to be proven right

    Like or Dislike: Thumb up 1 Thumb down 0
 

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