Honda begins construction of new plant in Thailand

honda rojana

Honda today held a ceremony to mark the start of construction of its new automobile production plant in Thailand, located within the Rojana Industrial Park in Prachinburi province. The ceremony was attended by Thai Prime Minister Yingluck Shinawatra, Japanese ambassador Shigekazu Sato and Takanobu Ito, president and CEO of Honda.

With an investment of approximately 17.15 billion baht (RM1.74 billion), including acquisition of the land and construction, the new plant is scheduled to become operational in 2015, with annual production capacity of 120,000 units and initial employment of around 1,200 staff. The plant will produce small and sub-compact sized vehicles.

The automaker currently assembles the Brio, Brio Amaze, Jazz, Jazz Hybrid, City and City CNG, Civic and Civic Hybrid as well as the Accord and CR-V in Thailand.

Also, Honda is planning to make an additional investment in its existing plant in Ayutthaya to further increase the plant’s annual production capacity from the current 280,000 to 300,000 units in 2014, by extending the production line. This, combined with the capacity of the new plant, means that Honda Thailand’s total annual production capacity will be increased to 420,000 units in 2015.

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • along on Jul 10, 2013 at 5:57 pm

    This is nothing to shout about…

    We have NAP…

    NAP… NAp… Nap… nap… zzz… zzZ… zZZ… ZZZ

    Hot debate. What do you think? Thumb up 224 Thumb down 187
    • abuya123 on Jul 10, 2013 at 8:57 pm

      Tak serik lagi ker kes banjir dulu?

      Like or Dislike: Thumb up 50 Thumb down 5
      • Wisdom on Jul 11, 2013 at 12:00 pm

        Yeah, we malaysian no need big plant like this. let the hardwork done in Thailand and Indonesia. we will continue with our lips service and harvest the bigger margin.

        Malaysian are smarter..

        Like or Dislike: Thumb up 4 Thumb down 1
    • Diarbi Haikom on Jul 10, 2013 at 9:02 pm

      A new plant in Thailand?

      What do we get in Malaysia? A plant that is capable of rebadging an old model to be a Proton? There was a chance to build an engine plant with a Japanese partner but they blew it.

      Like or Dislike: Thumb up 89 Thumb down 42
    • Jesus Tai on Jul 11, 2013 at 1:00 pm

      Thailand attracts car makers, meanwhile Malaysia attracts Lynas.

      Like or Dislike: Thumb up 10 Thumb down 0
  • Just take a NAP on Jul 10, 2013 at 6:51 pm

    Thanks NAP, we will forever stick as assemble warehouse for foreign car maker. Good job TDM!

    Well-loved. Like or Dislike: Thumb up 207 Thumb down 31
  • Contender on Jul 10, 2013 at 7:01 pm

    This could have been in Malaysia but ….. we have DRB-HICOM LAGI HEBAT

    Like or Dislike: Thumb up 23 Thumb down 3
  • Honestly, I am kinda glad(just a tiny bit) that they Honda decided to open in Thailand instead of its southern neighbor. Here me out, I’am not unpatriotic, but once they’ve start a line here, I’am afraid that local policy will intervene and we get shit result like the Jazz Hybrid.

    Like or Dislike: Thumb up 10 Thumb down 18
  • wow Honda and Mazda building massive auto plants in just one page alone…and our gomen still delaying announcing the new NAP ( which i guess will be the same aP BS) those who believed our gomen propaganda tat local auto industry employ thousands of jobs, imagine Thailand employ hundreds of thousands…

    Well-loved. Like or Dislike: Thumb up 131 Thumb down 1
  • b sensible on Jul 10, 2013 at 11:53 pm

    i don’t see any collaboration works btwn honda & proton….the former got appetide for large volume to meet growing demand while the latter only low volume production due to poor overseas market penetration. so excess capacity in tanjung malim plant. so isn’t it so difficult to make cars on honda behalf using its excess capacity. please no rebranding again!

    Like or Dislike: Thumb up 1 Thumb down 0
  • seilo on Jul 11, 2013 at 12:40 am

    thank for voting stupid government

    Well-loved. Like or Dislike: Thumb up 118 Thumb down 4
  • even if they open plant in malaysia, im not impress even a bit. probably they gonna hire cheap foreigner labour since skill requirement is low. unless they open R&D centre. that’ll be different.

    Like or Dislike: Thumb up 10 Thumb down 5
  • BLUR SOTONG on Jul 11, 2013 at 1:11 am

    Experiences from current Honda owners:
    CBU from Japan ( more than 10 years no major breakdown nor repair needed)
    CBU from Thailand ( still okay after 5 years, minor repairs )
    CKD from Bolehland, less than 2 years owning it , parts spoiled , and owner want to sell .
    Honda – power of bad dream in Malaysia

    Like or Dislike: Thumb up 39 Thumb down 1
  • Prebet Sapu on Jul 11, 2013 at 7:54 am

    NAP – Only create more car factories outside Malaysia

    Like or Dislike: Thumb up 9 Thumb down 0
  • ehehehhee… what to do…

    Like or Dislike: Thumb up 0 Thumb down 0
  • Cosmo Artemis on Jul 11, 2013 at 9:09 am

    Spot on!

    Like or Dislike: Thumb up 0 Thumb down 0
  • syabas Malaysia, since always tries to scare investors with water crisis, now the bigshots prefer thailand, there is plenty of water there until flooding, unlike bolehland, oso flood but always claimed shortage

    Like or Dislike: Thumb up 3 Thumb down 0
  • Abdullah on Jul 11, 2013 at 11:31 am

    Under NAP we only know how to assemble cars only.
    Still in kindergarten after 40 years of NAP.

    Under local assembly we get an inferior product at a higher price because all the components had to be individually pack and send to Malaysia which leads to higher transport and administrative cost,
    manual welding instead of high quality automatic welding, spray on instead of dip-in antirust,no economy of scale in purchasing of parts and many other reasons.

    End result is lower quality at higher unit cost.
    Our government is obsessed with protecting cronies
    who have a vested interest in higher car prices like AP owners, customs officers, distributors, second hand car dealers.

    Like or Dislike: Thumb up 4 Thumb down 0
  • labix7 on Jul 11, 2013 at 11:46 am

    of coz many car manufacturer preferred thai than here. Main reason are they can get cheaper land price, raw material, labour cost, local manpower & tax.

    Like or Dislike: Thumb up 1 Thumb down 0
    • and some more that is no intervention from politics such as 60% bumi share and management..japanese when they come,they bring with all such as transport,construction etc where chances to bloom in malaysia is small..there is lot of malaysian engineer in thailand working for them..

      Like or Dislike: Thumb up 1 Thumb down 0
  • these cronies r so powerful that they can influence the authorities to ” push up” the prices of officiall models eg the Toyota sports car, so that Ap kings can import 1-2 year old car and resell them at much higher prices here..reported in one of the local papers last week

    Like or Dislike: Thumb up 0 Thumb down 0
 

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