For those caught working at this end-of-year festive season, here’s something to lighten your mood a little. Mercedes vs Jaguar. No, this is not another round of Driven Web Series shootout, but a lighthearted jab at each other between two of the world’s most well-known luxury car makers. They’ve got a sense of humour after all!
It all started innocently enough, with Mercedes-Benz releasing a funny TV commercial promoting the new W222 S-Class‘ Magic Body Control feature using chickens. Yes, you read that right; chickens. Watch the first video above to see what it’s all about.
Shortly after, Jaguar released its own version of the same ad. The Coventry-based company’s put its own unique spin into the ingenious video, which it titles – less than imaginatively, we must add – “Jaguar vs Chicken.” Suddenly it’s all Germany vs Britain (or is it Indian now?) again.
But, not one to walk away from confrontations, no matter how silly, Mercedes-Benz has issued Jaguar a reply on its official Facebook page. The image below speaks for itself, doesn’t it? So who do you think has won this cat fight? Thoughts below.
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wtf did i just watch?
Hahaha….cool ad…
Reminiscent of the old ad war between Audi and BMW.
Yeah. Wondering when will Malaysian companies have this kind of ‘healthy’ competition. Because if this kind of thing done here, surely will involve saman here and there.
it will never happen in Malaysia. we got code of advertising here lah bro.
Of which you may see the Japs, Koreans and Europeans taking shots at Proton and Perodua..
There are no codes or ethics in advertising in Malaysia. That is why you get really unrealistic claims by advertisers here, unlike in the west.
LOL. this has really made my day !!! good one Jaguar!
It is a feeble attempt by Jaguar to ride on the fame of MB’s ingenious ad.
The magic body control is a feature for top end sedans, where lithe handling is not of priority.
Jaguar > Merc
Classic case:
A CEO has been sacked by Chairman bcos the CEO own a Jaguar.
p/s: The Chairman own a Merc..
Mercedes wins. Their response to Jaguar was subtle, yet at the same time promoting their technology.
Jaguars video ad was just lame.
Mercedes wins in being a big c*ck just like the advert.
Given a choice, I’ll choose Jaguar. Jaguar has the prestige, fame, class, style…
I can’t say which is more reliable and nicer to drive in. Don’t worry, I’ve started ‘Menabung sejak kecil’ and I think I get to own a jaguar in the near future.
S-Class has the technology, but the design just something not enough compare to the English classy looking car.
We want round 2!
Proton management must be having meeting now for their own ads to counter all these nonsense. How can these 2 not respecting Proton.
lol…. love it…
macam iklan henpon LG(?).
i love the jag more..it projects someone who are sharp and precise.
mercedes is all about money.
Mercedes all the way ! Merc’s advert was way more creative and Jaguar looks a bit desperate there and not as classy as the Jaguar I know.
It Mercedes for the winner..just admit it Jag, your glory is the thing of the past..
if compare second hand value in malaysia, for sure Mercedes will lead Jaguar.
hahahaha…good one
I want 2nd round…..