Less than a year after its global launch, the Peugeot 2008 has passed the 100,000-unit production milestone. Main production in Mulhouse, France has so far seen three increases to the current 680 units a day – double the rate at launch.
According to Peugeot, the higher Allure and Feline trim levels account for 68% of sales – evidence of the French carmaker’s move up-market in the B-segment.
In the UK, over 5,000 units have found homes, with the level of conquest sales currently standing at an impressive 70%. Dealers have been asked to sell another 18,000 in 2014, and 1,194 have been registered in January alone.
Last year, analyst IHS Automotive predicted that the Peugeot 2008 would quickly overtake the Nissan Juke to lead the B-SUV segment, which it said will surpass half a million sales by 2015. That’s nearly 70% up from 2012.
IHS Automotive expected 200,000 Peugeot 2008s to be sold in 2015, with half of that number built in Mulhouse for Europe and other markets (apart from South America and China). 45,000 will be made in Brazil, and the remainder in China.
We wonder how it’s doing in Malaysia so far – the Ford EcoSport and Honda Vezel have yet to arrive. The Peugeot 2008 went on sale here last month, wearing a RM119,888 price tag. Prior to its local launch, we drove the crossover in Alsace, France – read our review here.
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RM 120k for 4 speed auto transmission!!! BIG NO NO!!
Its overpriced here. Pricing wise should compete with Toyota Rush and not the midsize SUV pricing territory.
120k is an affordable price.but the spec, maintenance and RV I don’t think so.
I know you are TOYOTA VIOS fans….hahaha
vios?OMG!MTF!i’m jap recond user
Vellfire then?
Topup a bit, and you will get a much better and proper Mitsu ASX. Much bigger and more power!
msia is the land of T&H…
Toyota Rush is a better buy…spacious, macho and reliable…and its a TOYOTA…(no need to jump anyway just say it firmly)…
Yes, it is a “Toyota” which is exactly why it looks and drives like sh1t
And a best selling shit it is…worldwide some more…need we say more…nggeeeigghhh (that horse again)
@Autofrenz. The Toyotas sold outside Malaysia are way better than the models offered here. Go to the Toyota Japan/ USA website, do you see the Vios? No! Toyota makes good cars, but the models sold in Malaysia are crap. So if you’re using worldwide sales to justify the crap product Toyota sells us here, you’re just being very silly. And a TROLL.
Then buy recond toyotas with all d full specs…everybody is happy…esp naza…hehehe
pfffft, so what? do you know a lot of people listen to Justin Bieber, but guess what?
The kid sings like sh1t.
Also, the accord recently outsold the camry in America.
I guess the tables are already turning. Have fun with your washing machine.
Have you driven a Rush? I have. The seat are uncomfortable, the acceleration is shit and the plastics inside are horrible. Forget handling, it feels like a boat! Tell me what’s so good about that? You fanboys have to wake up, the models here are crap. Why support a crap product?
If only the maintenance and spare parts issues can be solved, this is a great option for a small family outings… And yes, when i says family car, I don’t give a damn on RV nor speeding on highway.
100k units in 12 mths period?
see proton this is what you need to do. sell 100k units a year of a particular model to be able to reduce the cost of production – hence cheaper cars.
to sell 100k cars comprising several models (saga, satria, persona, inspira, exora) is not very clever.
How cheap can they go…its already cheap maaa…not even RM300 per month…where can you find something like this…not even trinidad & tobago or even gabon…which is a sovereign state on the west coast of Central Africa. Located on the equator, Gabon is bordered by Equatorial Guinea to the northwest, Cameroon to the north, the Republic of the Congo on the east and south, and the Gulf of Guinea to the west. It has an area of nearly 270,000 square kilometres (100,000 sq mi) and its population is estimated at 1.5 million people. Its capital and largest city is Libreville…just in case you donno…
yo frenz, this is an AUTOMOVIVE BLOG. Go somewhere else to teach geography! And yes, go away with your toyota..
The problem is we need to pay a C Segment price for a B Segment SUV… else this 2008 will sell like hotcake and we’ll see tons of them in our roads… too bad. too bad…. 120k vs 88k…
I think Naza don’t want to jeopardize 208 sales.
Haven’t seen one on the road yet
I saw a blue one. Beautiful machine! Sadly it’s 120k :( Great specs but the price blergh. And I honestly don’t mind the 4AT. As long as it is fuel efficient :3
The speedometer & odometer rings.. like sad-looking eyes,
Ive seen one on road…to my surprise it is small..i tot asx small, but this one smaller
overpriced for such a car, plenty of other options
The most unattractive part, they only give free service on the NOS (New Old Stock) models, 208 and 2008 is out of the list. How to attract customers?
(I got my sources from Peugeot kota damansara)