With just a week to go before the first kick off between Brazil and Croatia, Hyundai, official partner of the 2014 FIFA World Cup in Brazil, delivered 1,021 vehicles for the event’s ground transportation. The Korean brand also unveiled the livery of the 32 buses that will ferry the teams at the official handover ceremony held at the Arena de Sao Paulo.
The Hyundai models handed over were the Equus, Genesis, Azera/Grandeur, Santa Fe, Sonata, Tucson, Veloster, H1 (Starex), H100 and the Brazil-exclusive HB20. Besides the players, the vehicles will transport FIFA officials, members of the organising committee, referees and media representatives throughout the tournament.
“We are proud to partner with FIFA for this exciting football event, while we believe that our football engagement has been playing a vital role in connecting global customers to our brand,” said William Lee, president of Hyundai Motor Brasil (HMB).
Hyundai will operate a complete service team at all World Cup stadiums and FIFA facilities to ensure top service support and assistance to the drivers and fleet cars. Prior to the delivery, HMB’s trained over 1,000 drivers to become familiar with each model, as well as learn about maintenance, safe driving techniques and routes. We can’t wait for WC to start, who are you rooting for?