Aston Martin to develop crossover, two new platforms

aston-martin-dbx-geneva-live-1

As part of its six-year revival plan, Aston Martin will develop a new crossover model and two platforms which its future models will sit on. The British luxury carmaker will also be looking to draw on the technical expertise of the Daimler group as part of an agreement made in 2013.

Speaking to Automotive News Europe, CEO Andy Palmer commented that the firm “needs to be less dependent on a narrow product portfolio. It sounds contentious to say Aston Martin is going into crossovers, but sometimes that is what you have to do.” The aforementioned crossover will be based on the Aston Martin DBX Concept, first previewed at the 2015 Geneva Motor Show in March.

The first crossover by Aston Martin is expected to arrive on the scene come 2019 and will ride on one of the two new mentioned platforms. While the concept itself was a fully-electric, all-wheel drive show car, details surrounding the production model’s powertrain options remain unconfirmed. Expect a conventional combustion engine to be augmented by a hybrid setup of some sort.

Aston-Martin-Lagonda-Exterior-0032

Aside from a crossover, Aston Martin will also be looking to introduce a sedan along with a new model to help spur on global sales. All three models will be based on one of the two aforementioned platforms with the second one slated to underpin refreshed variants of the models currently on sale – the first of which is scheduled to arrive by the third quarter of 2016.

Rumours are circulating that said model could be the next-gen Aston Martin DB9 – a situation further fuelled by the existence of mysterious Aston test mules running about. The DB9, launched in 2003, failed to sell in the numbers that would’ve allowed Aston the funds to develop and replace its ageing models prompting the marque’s shareholders to inject a total of £150 million (RM811 million) to the cause.

The marque will also turn to the Daimler group, specifically Mercedes-Benz, for technology on the latest infotainment and safety systems. Apart from tech platforms, Aston Martin will also source units of the 4.0 litre turbocharged V8 engine from the Mercedes-AMG division.

GALLERY: Aston Martin DBX Concept


GALLERY: Aston Martin Lagonda

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Gregory Sze

An “actor” by training, Gregory Sze realised that he has had enough of drama in his life. Following his number one passion (acting was actually number two), he decided to make the jump into the realm of automotive journalism. He appreciates the simple things in life – a simple car with nothing but back-to-basics mechanical engineering and minimal electronics on board.

 

Comments

  • Same L0rrrr on Apr 15, 2015 at 11:46 am

    Low RV car. no value is compare to sushi

    Like or Dislike: Thumb up 0 Thumb down 1
    • protonsucks on Apr 15, 2015 at 2:34 pm

      same lorr with RV jokes are not funny anymore… so stop trying 2 troll or make some jokes…. its not even a joke anymore

      Like or Dislike: Thumb up 1 Thumb down 0
      • Lilytan on Apr 15, 2015 at 6:25 pm

        Why u even bother to reply is beyond me.
        I’d say you’re the idiot here. Troll feeder.

        Like or Dislike: Thumb up 1 Thumb down 0
 

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