As manufacturer of America’s only modern sports bike today, Erik Buell Racing (EBR) has had a long and troubled history. After being closed down as a brand by Harley-Davidson in 2009, and a disputed relationship with Hero Motorcycles of India, EBR found itself in liquidation this year.
Now known as EBR Motorcycles, and with founder Erik Buell taking the role of chief technology officer, EBR has announced it will be launching its 2017 model range this week. EBR is looking toward the future, having embarked on a continuous quality improvement programme, and firming up relationships with suppliers.
“Our dealers have had nice success selling bikes this summer and we have many new ones coming on. Our quality is continuously improving, our supplier relationships established, and now we are looking towards the future. This fall we have something ‘Quick, Dark, and Low’ in the works that should be exciting for urban street riders,” said EBR owner Bill Melvin.
Also in the works is a sub-10,000 USD motorcycle for 2018. While no details were forthcoming, it can be surmised that the new EBR machine will follow its sports bike design philosophy with a V-twin engine and race-oriented design.
EBR plans to show its 2017 bikes at bike shows in California, New York, Texas and Illinois. Aside from next year’s models, visitors will also get to see its 2017 and 2018 model prototypes at certain shows. EBR currently has two models in its range – the fully-faired 1190 RX and 1190 SX naked sports bike.
GALLERY: 2016 EBR Motorcycles 1190 RX
GALLERY: 2016 EBR Motorcycles 1190 SX
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Is the frame still the fuel tank?
Yes. It’s one of the foundational principles of mass centralization and lower center of gravity found on Erik Buell’s motorcycles since 2003.