New Ford Focus Mk4 won’t be made, sold in Thailand

New Ford Focus Mk4 won’t be made, sold in Thailand

The just-revealed new Mk4 Ford Focus will not be made and sold in Thailand, unlike the outgoing Focus hatchback and sedan. This is according to the Bangkok Post, which says that low demand for the current Mk3 facelift essentially sealed the fate of the nameplate in Thailand.

In Thailand, the outgoing Focus is currently available in a single body-style (hatchback) and grade, powered by a 180 hp 1.5 litre EcoBoost engine. It is priced from over one million baht and is undercut by Japanese C-segment stalwarts such as the Honda Civic and Toyota Corolla Altis.

The report’s sources say that the new Focus is unlikely to reach Thai showrooms as Ford has made it quite clear that it doesn’t intend to sell passenger cars in the market anymore, focusing on pick-up trucks (Ranger) and truck-based PPVs (Everest). The Detroit-based carmaker recently cancelled plans to make the latest Fiesta a Thai eco car.

Ford’s retreat from the Japanese-dominated Thai passenger car market mirrors that of fellow American brand Chevrolet. With no Thai-made ASEAN spec Fiesta and Focus, it’s not likely that the models will be offered in Malaysia as well, as sourcing them from Europe will mean uncompetitive pricing.

The bigger but lighter new Focus gets a new look, new variants (Subaru XV-style ‘Active’ is one), a simplified dashboard, fresh tech and new powertrains to take on the market-leading Volkswagen Golf, Renault Megane and Hyundai i30 in Europe. Details and pics here.

GALLERY: 2019 Ford Focus ST-Line

GALLERY: 2019 Ford Focus Vignale

GALLERY: 2019 Ford Focus estate Titanium

GALLERY: 2019 Ford Focus Active

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • Chock on Apr 12, 2018 at 6:59 pm

    That is why I have always said. Stupid people only buy Ford. Make life leceh.

    Like or Dislike: Thumb up 4 Thumb down 45
    • meanwhile they sold Rngers more than p1 n p2 sales combined! amerika n tomyum overlords bikin more monies here! ooo waiii

      Like or Dislike: Thumb up 4 Thumb down 0
    • chocky on Apr 17, 2018 at 2:46 pm

      At least they don’t have a retarded mentality like yours. Better to be stupid than be you.

      Like or Dislike: Thumb up 0 Thumb down 0
    • chucky on Jul 03, 2018 at 9:57 pm

      yeah. smart people buy toyota. most reliable car. use water also can drive for 800 km

      Like or Dislike: Thumb up 0 Thumb down 0
  • 12yrsold on Apr 12, 2018 at 7:01 pm

    Pls come to Malaysia, both Focus and Fiesta are very good global cars… Ford just need to improve their after sales in these few countries

    Like or Dislike: Thumb up 24 Thumb down 6
    • Not so good cars la. Many people complain about Ford cars even in Malaysia. Not just gearbox.

      Like or Dislike: Thumb up 1 Thumb down 10
      • Ppl said ppl said. Think smarter lah. Ford is selling so well in advanced countries and their car is well proven in rally

        Like or Dislike: Thumb up 6 Thumb down 0
    • Sometimes I wonder. Does the ASEAN market really need to rely on Thailand for the supply of Ford cars?

      Like or Dislike: Thumb up 7 Thumb down 0
  • According to basher logic, something must be wrong in Tomyam ni….

    Like or Dislike: Thumb up 11 Thumb down 2
    • Adamos on Apr 13, 2018 at 6:07 am

      Do Google lawsuit by Fiesta owners to Ford in Thailand. Pretty big case over at Tomyam land.

      Like or Dislike: Thumb up 1 Thumb down 0
  • seancorr (Member) on Apr 12, 2018 at 7:30 pm

    Maybe it will be the same case here. I rarely see the Focus on the road now.

    Like or Dislike: Thumb up 7 Thumb down 1
  • Brazbuz on Apr 12, 2018 at 7:43 pm

    The alternative is by importing the s-line version from europe with a price more or less the same as mk7.5 golf r-line

    Like or Dislike: Thumb up 2 Thumb down 0
  • Goes to show, even in Malaysia, Ford is totally dead. If not for the Ranger, Ford by now should tutup kedai

    Last time, Fiesta owners all crying with dual clutch breakdowns and expensive parts

    Like or Dislike: Thumb up 13 Thumb down 5
    • Heng Lee on Apr 13, 2018 at 11:49 am

      I told you what all dual clutch have problems. Recently even Hyundai and Honda dual clutch owners also complain breakdown of dual clutch gearbox.

      Like or Dislike: Thumb up 1 Thumb down 1
  • Pls come, I will bring u home

    Like or Dislike: Thumb up 4 Thumb down 1
  • lambda on Apr 12, 2018 at 8:59 pm

    Shame its not coming here.

    Like or Dislike: Thumb up 4 Thumb down 1
  • applegreen on Apr 12, 2018 at 9:52 pm

    Aiseyman baru cadang nak beli

    Like or Dislike: Thumb up 6 Thumb down 1
  • The Focus sold here is ruined by the rubbish gearbox & aftersales from SDAC. Same goes for the fiesta. Really thought facelift would be better but still feels sluggish at times.

    Like or Dislike: Thumb up 10 Thumb down 1
  • Ford Focus is one really good car with perfect handling, good safety, advance engine and beautiful design

    Like or Dislike: Thumb up 11 Thumb down 6
    • 12yrsold john on Apr 13, 2018 at 9:07 am

      But uncle john, U forget to mention the gearbox. Did U forget this car have a gearbox !?

      Like or Dislike: Thumb up 1 Thumb down 2
    • 110k car with 2 airbag is good safety??? 110k will get you a Hyundai Ioniq with AEB or a base civic with 6 airbags

      Like or Dislike: Thumb up 0 Thumb down 0
  • Moonlightshadow on Apr 12, 2018 at 11:04 pm

    I dont want to live in Malaysia anymore. Good bye Najeeb! #malaysiaonlygot1carbrand#h**d*#sigh#

    Like or Dislike: Thumb up 11 Thumb down 11
  • Ford sealed their fate in the thai car market with dodgy clutches and this unadventurous design

    Like or Dislike: Thumb up 2 Thumb down 2
  • The product don’t sales there is a reason, find out the reasons and solve the problem. Giving up don’t solve your problem. Listern to your costomers, understand their needs with all this its already solve your problem 50%

    Like or Dislike: Thumb up 3 Thumb down 0
  • no wonder the latest fiesta still no sign in thailand…so they not selling either fiesta or focus to SEA? sad…

    Like or Dislike: Thumb up 0 Thumb down 0
  • Jay z on Apr 13, 2018 at 11:30 am

    Ford needs to set their benchmark of toyota and honda in terms of sales and after sales. Asia is not same as europe sales. Dont sale your ranger raptor here too.. most people in east malaysia cant afford it and they will struggle to afford it even the price reach reach 120k and thats include after all tax..

    Like or Dislike: Thumb up 0 Thumb down 0
  • polla on Apr 13, 2018 at 1:00 pm

    whatever, won’t be buying anyway…nuff is nuff

    Like or Dislike: Thumb up 0 Thumb down 0
  • pailtin auto on Apr 13, 2018 at 2:09 pm

    Loved Ford TX3 1986

    Like or Dislike: Thumb up 3 Thumb down 0
  • Night Hunter on Apr 13, 2018 at 3:07 pm

    Ford… The reason why Focus and Fiesta struggled with sales were due to the DCT transmission problem… With new TC Auto, you’ll gain back the sales… slowly but you’ll get there….

    Like or Dislike: Thumb up 2 Thumb down 0
    • Selectshift on Apr 13, 2018 at 4:03 pm

      The latest mk3.5 (aston martin front fascia) focus has a 6 speed slushbox, they no longer sell a focus with the 6 speed powershift box

      only the fiesta still has that powershift gearbox

      Like or Dislike: Thumb up 3 Thumb down 0
  • Ford is one of the really good car maker which has already contributed a lot to the car industry

    Like or Dislike: Thumb up 2 Thumb down 0
    • Agreed but Some Darby is the one ruin the brand both malaysia and Thailand the stupid marketing and sales dept should be get fired… not understand ford can continues to bearing them

      Like or Dislike: Thumb up 1 Thumb down 0
  • Cedric on Apr 15, 2018 at 3:18 pm

    just drove a friend’s focus hatchback which has clocked 67k km. It is fun to drive and handling is better than the altis and civic and it is even quieter than the altis. unfortunately, engine vibration is terrible and you can feel the transmission slipping during acceleration

    Like or Dislike: Thumb up 1 Thumb down 0
 

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