Motor Image launches updated Subaru PJ showroom

Motor Image launches updated Subaru PJ showroom

Along with the launch of the fifth-generation Subaru Forester, Motor Image also unveiled its refurbished Subaru PJ showroom that promises to deliver a more engaging and pleasant experience for customers.

One of the main updates here is the use of augmented reality (AR) and virtual reality (VR) technologies, which provides a more interactive shopping experience. With AR, customers will able to view a Subaru model in different colours and trim levels by using one of several Apple iPads.

Meanwhile, the use of a VR headset in a dedicated room allows customers to take a 360-degree view around a model, with the ability to even “enter” the vehicle. This allows customers to experience the vehicles, even if they are not display at the showroom.

Beyond that, the showroom also features a dedicated play area for young children dubbed “Subaru Loves Children & Babies Forest,” as well as several walls displaying a range of official accessories and lifestyle merchandise.

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Gerard Lye

Originating from the corporate world with a background in finance and economics, Gerard’s strong love for cars led him to take the plunge into the automotive media industry. It was only then did he realise that there are more things to a car than just horsepower count.

 

Comments

  • Nice one Subaru Forester. so upmarket & atas nw.

    Like or Dislike: Thumb up 3 Thumb down 2
  • vVivi Zurianti on Aug 23, 2019 at 7:50 pm

    Nice environment……..justified with their 100k + prices cars

    Like or Dislike: Thumb up 1 Thumb down 0
    • seancorr (Member) on Aug 24, 2019 at 10:38 pm

      Not really since you only go there once to see the car, another time to sign the dotted line and then finally to receive the car. In fact they should upgrade the service centre because that’s where you will be for the rest of the vehicle’s lifespan.

      Like or Dislike: Thumb up 2 Thumb down 0
 

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