2023 Audi Q8 e-tron EV makes first debut in SEA – launching in Malaysia in June; RM369k-RM476k est

2023 Audi Q8 e-tron EV makes first debut in SEA – launching in Malaysia in June; RM369k-RM476k est

The new Audi Q8 e-tron has made its first debut in Southeast Asia at the House of Progress showcase, which will take place at the ArtScience Museum from March 31 to April 16 this year. The all-electric SUV was revealed globally last November and is currently open for booking in Malaysia.

As a brief recap, the Q8 e-tron will be available in advanced 50 and S line 55 guises, with both all-wheel drive quattro powertrains also offered for the Sportback version of the SUV. In total, there are four options, with pricing estimated to be between RM369,000 and RM476,000.

The car seen here is officially called the Q8 advanced e-tron 50 quattro, which features a lithium-ion battery with a gross energy capacity of 95 kWh (89 kwh usable). This is good for a range of 410 km according to PHS Automotive Malaysia (PHSAM), the Audi importer and distributor in Malaysia.

The battery powers a pair of electric motors that serve up a total system output of 340 PS (335 hp or 250 kW) in boost mode as well as 664 Nm of torque. These figures enable a top speed of 200 km/h, with the first 100 km/h arriving in six seconds when accelerating from a standstill.

2023 Audi Q8 e-tron EV makes first debut in SEA – launching in Malaysia in June; RM369k-RM476k est

In terms of equipment, this Q8 e-tron comes equipped with adaptive air suspension, ambient lighting package plus, MMI Navigation plus with MMI touch response, virtual cockpit plus, a wireless charger, four-zone climate control, parking aid plus with a 360-degree camera, Audi pre sense front and rear, lane change assistant, rear cross traffic alert and adaptive cruise control.

Options fitted here include the black styling package with black roof rails, matte brushed aluminium decorative inserts, sports seats with Valcona leather upholstery and 22-inch Audi Sport alloy wheels in a five-spoke design with a titanium grey finish. We were told by PHSAM that this specification will be close to what we’ll get when the Q8 e-tron is launched, although finalised details weren’t provided.

On that mention, during a brief Q&A session with PHSAM’s managing directors Erik Winter and Kurt Leitner, it was revealed that the Q8 e-tron will make its Malaysian launch debut sometime in June this year.

2023 Audi Q8 e-tron EV makes first debut in SEA – launching in Malaysia in June; RM369k-RM476k est

While not displayed at the showcase in Singapore, the Q8 e-tron for Malaysia will also be available as the S line 55, which offers 481 km of range thanks to a larger battery with 114 kWh of gross energy capacity (106 kWh usable).

The all-wheel drive setup is also more powerful as it provides 408 PS, but peak torque is maintained at 664 Nm. The Sportback version of the Q8 e-tron features a coupe-like roofline for a more dynamic look and will also be available in the two trim levels mentioned. The higher-spec option naturally gets more kit, as we detailed in our earlier report.

The Q8 e-tron will compete against the BMW iX when it goes on sale here, with the latter retailing for between RM385,430 and RM528,430 (RM403,800 to RM546,800 when the extended warranty and service package is included). The Mercedes-Benz EQE SUV also joins this crowd, although the model hasn’t been launched here yet. Given the projected prices, will you pick the Q8 e-tron over the iX?

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Gerard Lye

Originating from the corporate world with a background in finance and economics, Gerard’s strong love for cars led him to take the plunge into the automotive media industry. It was only then did he realise that there are more things to a car than just horsepower count.

 

Comments

  • The fake engine box at the hood,
    Shouldn’t leave kosong,
    It can better if given option to add Portable/Fixed Battery pack to be located here.
    Maybe a emergency battery for rescuing battery kong also would works great.

    After all it’s meant to be usage for this kosong box.

    Like or Dislike: Thumb up 3 Thumb down 1
    • Mazdarati on Mar 30, 2023 at 8:26 pm

      Exactly… rather topup abit & buy Taycan.

      Like or Dislike: Thumb up 6 Thumb down 10
      • Taycan can’t compare with Audi Q8 as both are different segment

        Like or Dislike: Thumb up 7 Thumb down 3
        • Dah Menang Semua on Mar 31, 2023 at 7:22 am

          Finally an Audi that comes with a competitive pricing, without all those extra-import taxes than CKD

          Like or Dislike: Thumb up 2 Thumb down 0
  • RyanT on Mar 30, 2023 at 4:49 pm

    Much better than iX which bonnet can’t be opened by owner

    Like or Dislike: Thumb up 1 Thumb down 1
    • Both iX and Audi Q8 looks great. Audi Q8 gives sporty look while iX is more futuristic and interior looks brand new but also looks great

      Like or Dislike: Thumb up 1 Thumb down 0
  • Chong Or Pei on Mar 30, 2023 at 5:32 pm

    Better try and bear the incoming Luxury Tax, Audi!

    Like or Dislike: Thumb up 0 Thumb down 2
  • camera ocd on Mar 30, 2023 at 5:43 pm

    What happened to the photo quality?

    Like or Dislike: Thumb up 3 Thumb down 0
  • Nice. Much better than Mercedes EQ models which interior for Mercedes EQ looks too complicated and weird

    Like or Dislike: Thumb up 3 Thumb down 0
  • Nice. Would also great bring locally assembled for all Audi’s models

    Like or Dislike: Thumb up 5 Thumb down 0
 

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