Jaguar Land Rover Bike Sense – tapping on drivers’ shoulders to reduce two-wheeled accidents

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Jaguar Land Rover (JLR) has presented its Bike Sense research, consisting of a range of technologies the company is working on, aimed at increasing the driver’s awareness towards cyclists and motorcyclists on the road. JLR intends to prevent two-wheeled accidents – 19,000 cyclists are killed or injured every year in the UK alone.

The car will be able to detect bicycles and motorcycles through sensors placed around it, and will alert drivers before they see it using lights, sounds and touch. The company’s researchers are identifying the colours and sounds that will cause an instinctive response from the driver, instead of a generic warning icon or sound which takes time for the driver to process.

The location and direction of the bike is pointed out through the sound of a bicycle bell or motorcycle horn played through the speaker nearest to the bike. If the bike is coming up from behind, the top of the car seat will extend to “tap” the driver on the left or right shoulder depending on which side the bike is coming past, so that the driver will instinctively look over.

To indicate the closeness of the bike, a matrix of LED lights on the window sills, dashboard and windscreen pillars will glow amber and then red as the cyclist approaches, and the movement of the lights across the interior will also highlight the direction the bike is taking.

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“Human beings have developed an instinctive awareness of danger over thousands of years,” said JLR’s director of research and technology Dr Wolfgang Epple. “Certain colours like red and yellow will trigger an immediate response, while everyone recognises the sound of a bicycle bell.

“Bike Sense takes us beyond the current technologies of hazard indicators and icons in wing mirrors, to optimising the location of light, sound and touch to enhance this intuition. This creates warnings that allow a faster cognitive reaction as they engage the brain’s instinctive responses.”

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The system will also detect if a group of cyclists, motorcyclists or pedestrians are moving around the car, for example on a busy urban street, and will prioritise the nearest hazards to avoid overwhelming or distracting the driver with lights and sounds.

Bike Sense will even be able to detect and warn the driver of hazards they can’t see, such as cyclists or pedestrians crossing the road that are obscured by other objects, like a stationary vehicle. If the driver ignores the warnings and presses on the accelerator pedal, the latter will vibrate or feel stiff, provoking an instinctive response on the driver to back off until the hazard has been avoided.

02-Bike-Sense-cyclist-in-window

When parked, Bike Sense will help prevent the car’s occupants from opening the doors into the path of bikes by alerting them of an approaching cyclist, motorcyclist or car, and will light up, vibrate and buzz the door handles if any passenger continues to open a door.

“By engaging the instincts, Bike Sense has the potential to bridge the gap between the safety and hazard detection systems in the car and the driver and their passengers,” added Dr Epple. “This could reduce the risk of accidents with all road users by increasing the speed of response and ensuring the correct action is taken to prevent an accident happening.”

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Jonathan Lee

After trying to pursue a career in product design, Jonathan Lee decided to make the sideways jump into the world of car journalism instead. He therefore appreciates the aesthetic appeal of a car, but for him, the driving experience is still second to none.

 

Comments

  • If you used in KL, the light will be contentious and the vibrator may work as a good shoulder massager ! :p

    Like or Dislike: Thumb up 35 Thumb down 1
    • DonkeyKong on Jan 21, 2015 at 10:58 am

      It will definitely function as a massage chair in Malaysia. This feature is only suitable for civilized developed countries. I’m sure this feature won’t be available in India and Cambodia..

      Like or Dislike: Thumb up 4 Thumb down 0
  • heybadigol (Member) on Jan 21, 2015 at 10:47 am

    If a stream of bikes is passing by your left and right, will it continously tap you?

    But that part where it warns you of incoming bike before opening the door is quite good. Cos after parking, I will usually “lipat” the side mirrors, making rear visibility completely zero when trying to open the doors. So this might help. But it should not be limited to bikes, but must also include pedestrians, cars, lorries, etc.

    Like or Dislike: Thumb up 5 Thumb down 0
  • ryan lee on Jan 21, 2015 at 10:56 am

    such tech might backfire if crime intended committed on you by using bike to obstruct your car first

    Like or Dislike: Thumb up 0 Thumb down 1
  • Wrong direction on Jan 21, 2015 at 11:00 am

    Jaguar is doing this the wrong way, they should focus externally instead of focusing on the driver.

    How about full body external airbags? Collapsible bumpers and body kits that are easily replace and prevent damage to bikers? External warnings or alarms bikes get too close to cars, especially when braking or accelerating.

    Most drivers rarely forget a biker is on the road, while bikers mostly see cars and other vehicles as obstacles to avoid. What’s the harm of braking behind a car instead of trying to swerve and squeeze through the sides?

    Like or Dislike: Thumb up 3 Thumb down 1
    • kadajawi (Member) on Jan 21, 2015 at 11:37 am

      Have to replace all the time in Malaysia… Owners will pay to deactivate the system.

      Like or Dislike: Thumb up 0 Thumb down 0
      • Wrong direction on Jan 21, 2015 at 12:24 pm

        Maybe future cars should have reusable airbags that can inflate/deflate at command?
        Explosive pellets are proving to be an issue in current airbag technology, so how about supercharged micro air-compressors?

        Like or Dislike: Thumb up 1 Thumb down 0
        • kadajawi (Member) on Jan 21, 2015 at 9:55 pm

          I think the problem is the speed required. It has to open within ms. I doubt you can do that with air compressors.

          Citroen’s TPU bumpers around the C4 Cactus seem to be a sensible solution. Avoiding accidents should always have priority though.

          Like or Dislike: Thumb up 0 Thumb down 0
  • Semi-Value (Member) on Jan 21, 2015 at 11:02 am

    or better….ban the mat rempits and datuk/tan sri rempits from roads…

    Like or Dislike: Thumb up 15 Thumb down 1
  • niterunner99 on Jan 21, 2015 at 11:15 am

    Isn’t Jaguar has that heads up display system? they can easily add in a blinking signal on either sides when bikes/cyclists comes passing by. Doesn’t need vibration or ringing sounds.
    But overall it’s a good initiative & believe others will follow.

    Like or Dislike: Thumb up 0 Thumb down 0
  • kadajawi (Member) on Jan 21, 2015 at 11:36 am

    Wolfgang Epple? He used to work at Proton until recently. Director of quality. I guess that was a frustrating job…

    Like or Dislike: Thumb up 4 Thumb down 0
  • next myvi facelift will hv this..

    Like or Dislike: Thumb up 0 Thumb down 3
 

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