The Total Industry Volume (TIV) for new car sales in Malaysia is expected to rise to 700,000 units in 2015, said Malaysia Automotive Institute (MAI) CEO Mohamad Madani Sahari. This will be a significant five percent increase over 2014’s TIV figure of 665,675 units, itself 1.5% higher than in 2013.
On top of that, MAI predicts that the market share of the two local carmakers (Proton and Perodua) will be on the rise in 2015 – estimated to be 52% compared to 46.8% last year. The positive forecast is based on “new models and attractive prices” from the two brands, according to Madani. All-new Proton Saga and Perodua sedan, anyone?
In 2014, Perodua maintained its market lead (29.4% market share) over Proton (17.4%). The latter suffered a notable decline of 3.8% against 2013. Sales figures of Proton’s three most successful models – Saga (56k units), Persona (21k) and Exora (15k) – pale next to Perodua’s best-sellers – Axia (29k in just three months), Myvi (82k) and Alza (55k).
Among non-national brands, Toyota leads the way with a 15.3% market share, followed closely by Honda (11.6%) and Nissan (7.0%). Honda is the biggest gainer of 2014, increasing its market share by 3.7% with the help of new models (City and Jazz). Nissan, meanwhile, suffered a market share drop of 1.1%.
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AI-generated Summary ✨
Comments express skepticism over the projected car sales increase, citing economic factors, rising car prices, and high taxes as potential barriers. Many criticize protectionism and government policies that favor local brands like Proton, arguing they hinder fair competition and inflate prices. There is concern about safety and reliability of certain models, with some noting frequent breakdowns and accidents. Viewpoints highlight Malaysian purchasing power, comparing it unfavorably to countries like the UK, and question the sustainability of high sales figures amid economic challenges and currency issues. Some comments reveal frustration with industry forecasts, government promises, and protectionist practices, while others discuss the impact of high taxes on affordability and the need for improved infrastructure. Overall, sentiments are mixed, with skepticism about achieving the optimistic sales growth and confidence in local brands being questioned.