A Bernama report offers some incentive for local automotive component manufacturers who wish to broaden their scope internationally, stating that they can be competitive if they put quality first while maintaining good pricing.
This was the advice given by Ministry of International Trade and Industry (MITI) minister Datuk Seri Mustapa Mohamed while visiting AFI Brake Manufacturing at the Gong Badak Industrial Area in Terengganu.
Mustapa pointed to the success of a number of local companies such as S P Chong Group, which exports parts such as brake pads to nine countries across Asia and the Middle East, as an example of local companies who have successfully made the leap towards providing components overseas.
“To ensure that local automotive components continue to be favoured internationally, the key focus is on quality and pricing,” he said.
Mustapa also added that Proton, whose cars feature 90% local content, have found success internationally and shows that Malaysian products are globally recognised. In addition, he claims that Terengganu was now expanding investments aggressively, and that MITI would continue to work with all parties involved to retain continuity.