The 2015 Honda HR-V is breaking records in Malaysia already. Bookings for the new B-segment crossover have surpassed 7,000 units within the first month of its availability alone – claimed to be an all-time high for an SUV in Malaysia.
Of the bookings so far, 65% of it are for the range-topping RM118,800 Grade V, while the RM108,800 E and RM99,800 S models account for 20% and 15% respectively. That’s expected for a new model, and besides, most of the fancy toys are reserved for the V anyway.
As the booking numbers have surpassed Honda Malaysia’s own expectations, the waiting period for the HR-V has grown to four months. The company has announced that it will revise its production schedule to reduce the wait, but without rushing the process or affecting quality.
February 2015 turned out to be Honda Malaysia’s best month yet, with a total of 11,047 bookings recorded and more than 6,000 units sold. It sold 6,522 units in January, maintaining its lead in the non-national passenger vehicle segment. Honda Malaysia is confident of achieving its 85,000 sales target this year.
Honda HR-V Grade V
Honda HR-V Grade E
Honda HR-V Grade S (with Modulo Tough Advance Package)
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AI-generated Summary ✨
Comments express strong Malaysian brand loyalty towards Honda, with many preferring Honda's reliability, safety features, and better specifications over Toyota and Proton. The HR-V's impressive 7,000 bookings showcase high demand despite some criticisms about its size, build quality, and pricing. Several comments compare HR-V favorably to competitors like Tucson, CX-5, and Hyundai Tucson, praising its design and handling. There is concern over long waiting periods, but general optimism about Honda's market position, especially as it appears to outpace Toyota. Some users criticize Toyota for lacking safety features like VSC, and Proton for poor sales. Overall, sentiments are positive towards Honda, with many hopeful about future models boosting sales further while highlighting the Malaysian preference for safety, reliability, and brand image.