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This is the all-new 2017 Subaru Impreza sedan, unveiled just ahead of the 2016 New York International Auto Show (NYIAS) later today. The fifth generation of Fuji Heavy Industries’ C-segment contender sits on the new platform and gains new looks and added tech.

The styling has certainly been toned down from the Impreza 5-Door and Sedan concepts, with the aggressive front end ditched for the typical Subaru hawk eye headlights, six-point grille and triple air intakes.

However, the side does retain the show cars’ distinctive scalloped flanks, although the current car‘s conventional three-box profile remains. The rear of the car features C-shaped LED tail lights, although again these are not as stylish as those on the concepts.

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Against the measuring tape, the new Impreza is 41 mm longer (at 4,621 mm) and 38 mm wider (at 1,778 mm) than the current sedan, with a 25 mm longer wheelbase at 2,669 mm. It’s also lower by 10 mm (at 1,455 mm) for a sportier, low-slung look and improved aerodynamics.

The interior features a new dashboard design that differs from previous Subaru models, with the company’s new infotainment system front and centre and flanked by vertical centre air vents; as before, a multi-information display sits on top.

As before, Subaru’s EyeSight driver assist system (incorporating Pre-Collision Braking, Lane Departure Warning and Adaptive Cruise Control) will be offered, along with the Starlink suite of assistance, recovery and diagnostics features introduced on the facelifted XV in the United States.

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Under the skin, the new Impreza is built on the new Subaru Global Platform architecture that will underpin all of FHI’s future vehicles, including crossovers and SUVs as well as the high-performance WRX and WRX STI models. The new car will form part of the company’s Mid-Term Management Vision “Prominence 2020” strategic vehicle plan.

No details of powertrains have been revealed just yet, but the Impreza should utilise a new range of flat-four engines with cylinder deactivation technology. The 150 PS Sport Hybrid model could also be retained, while the Levorg‘s 170 PS 1.6 litre Direct Injection Turbo (DIT) mill should be incorporated as well. Expect manual transmissions or a Lineartronic CVT to be offered.