Honda goes Harajuku with Gwen Stefani

This is very interesting. Gwen Stefani has done wonders with her Harajuku style L.A.M.B. fashion label which interestingly combines elements of Goth, lace and Japanese-ness. It just has a secret ingredient which car manufacturers like Mitsubishi call “J Cool”, short for Japanese Cool.

harajuku11.jpg

To target young buyers, Honda’s product planners are studying what makes Gwen’s work tick – how she successfully injected Japanese culture into her products and made them so desirable to young American buyers who seem to embrace everything Japanese with open arms.

We’ll probably see “Haraju-cars” on the road soon by Honda.

Source

Looking to sell your car? Sell it with Carro.

Certified Pre-Owned - 1 Year Warranty

10% discount when you renew your car insurance

Compare prices between different insurer providers and use the promo code 'PAULTAN10' when you make your payment to save the most on your car insurance renewal compared to other competing services.

Car Insurance

Paul Tan

After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history.

 

Comments

  • alexng (Member) on Feb 10, 2006 at 1:33 pm

    maybe we'll c chevys with large rear spoilers and chryslers with 4wd and a handling to match!!

    Like or Dislike: Thumb up 1 Thumb down 0
  • aesthari (Member) on Feb 10, 2006 at 5:38 pm

    How about an American K-Car? Or maybe some Japanese muscle? LOL, anyway, it'd be interesting to see what they will come up with to say the least.

    Like or Dislike: Thumb up 0 Thumb down 0
  • izudeen (Member) on Feb 10, 2006 at 8:28 pm

    If Nokia can come up with fashion phone, why dont car automakers come up with fashion car…

    Im pretty sure it will appeal the young and trendy crowd…

    Like or Dislike: Thumb up 1 Thumb down 0
  • pycazu (Member) on Feb 10, 2006 at 8:29 pm

    I almost assume that I have mistaken looking on wrong website when this 1st photo loaded, or maybe Paul wrongly place this blog… (thus introduced us fireangel, haha..)

    But anyway, i fond on the creativity and bold ideas of Honda designers, they making the car an auspicious art. (although not always, in the case of previous honda city, it's among most ugliest car i shall say. But new honda city look excellent after big change.)

    Like or Dislike: Thumb up 0 Thumb down 0
  • ingolstadt (Member) on Feb 11, 2006 at 3:07 am

    yaloh~ who the heck is fireangel? she seem very famous in this blog world. and i particularly liked the picture of her lying on her bed with her mid fingers pointed straight at me. what an angel! love it! who is she ?!?! TT some time?

    Like or Dislike: Thumb up 0 Thumb down 0
 

Add a comment

required

required