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The funny-looking little gizmo you see above is called the “Snakey” and it is sold by the Volkswagen Accessories division. Volkswagen says the Snakey will help keep your car organized so you won’t have to chuck your coat or bag on the seats or something like that.

All you have to do is remove your headrest and slide Snakey onto the headrest struts. Then refit your headrest. Snakey is made of expandable and resilient material and is good for up to 2kg of weight. No worries – if Volkswagen ever takes over Proton, you won’t have to wonder if future Proton models will continue coming with teh tarik hooks!

The idea for this product was born out of the design forum that Volkswagen Accessories regularly organises in collaboration with the design faculty of the Darmstadt University of Applied Sciences.Young design students get a chance to demonstrate their creativity, to get thinking about automotive-specific subjects and problems and to transform these thoughts and possible solutions into concrete product ideas.