Click to enlarge image
It’s too late for an April’s Fool joke, so let’s try to take this seriously shall we. VW has launched Volkswagen Classic Ketchup, of which just 1,000 bottles will be available, at Techno Classica 2010 in Essen. It costs 3.00 Euros at the show, and those who visit Wolfsburg can also buy these as souvenirs.
Volkswagen Spiced Ketchup was born back in the 1970s (a collaboration with Kraft) as the ideal complement to VW’s curry sausage. It is said to have a thicker “viscosity” than standard ketchup and a unique flavour, the recipe for which is, like that of the curry sausage itself, as closely guarded a secret as any classified automotive R&D project.
In 1997, Volkswagen began officially bottling and selling the Spiced Ketchup. In that year, 20,000 bottles were sold. Since then the sauce has gone from strength to strength (in numbers, not spiciness): in 2009, over 425,000 bottles were sold and in the first 10 weeks of 2010, 100,000 bottles have already been sold. The difference between Volkswagen Spiced Ketchup and Volkswagen Classic Ketchup? VW asks us to imagine the culinary equivalent of the first and sixth generation Golf GTI!
Alongside ketchup, Volkswagen is also putting on show some of its classics, among them significant cars like the K70, Iltis all-wheel drive, Golf Country Crossover and the Tarek off-roader.
Looking to sell your car? Sell it with Carro.
Interesting! Didn’t know about VW’s ketchup history!
is this for real ? vw also has a food business ?
No joke!
The VW Ketchup was used in a TV advertisement for a VW car.
Soon after the TV spot was aired, people began asking for this Ketchup…
VW group has a long history of “failed” advertisements btw.
Once a Polo was pictured with red bumpers, green doors, yellow mud guards etc., just to show that the car was available in many colours. They never thought, that somebody would ask for a new car with a multi-coloured body.
But soon after the adcertisement apeared in the car magazines, people began flooding the VW showrooms asking for this special car. And VW was forced to build the Polo “Harlekin” (“Harlequin”). It was first limited to 1.000 cars, but sales were so good that 3600 cars were produced… ;)
http://en.wikipedia.org/wiki/File:VW_Polo_III_Harlekin.JPG
Same goes for this Ketchup, of course it’s only sold for marketing purposes.
Maybe Proton can also do Proton Sambal Botol with ketchup taste.
hahahaha. nice one!
oo, bizzarre to me.
Proton can come up with better menu than that:
Proton Cencalok
Proton Tempoyak
Proton Budu
Hopefully the food wont taste like Volkwagens steel when put in the VW ketchup..
XD
This is a perfect April Fools news to announce on April 1st. Nobody would have thought it’s true!
What?? Totaly not related at all.
cita sos? komon la…..
Sweat…
But interesting anyway…
Any chances of it being sold in Malaysia???
XD
VW car is tasteless, that is why it needs ketchup.
if proton did this.
i know what we gonna say.
“My Tax Money!!!~~~~~”
definitely. ;)
Your tax money for proton???? what a joke?..
Thicker viscosity? maybe different grade of engine oil used. I bet those consuming it will have excellent protection from internal friction, at whatever temperature.
For Perodua
MyBudu
MyKicap
MyChili
MySambal
Etc..
Could be a promo and given free for all new cars.. :)
For VW ketchup, i suspect it will become a collector’s item than on the dining table.
Would this ketchup bottle also be considered a foreign auto import? Will it have a CKD or CBU variant? If not then no, I am not taking an eight months loan to buy a bottle of ketchup… ;-)
Japanese with honda wasabi and korea with hyundai ssam jang…all CBU but i dont think that ssam jang will outpace or out perform wasabi sauce..hehe
VW ketchup. I want! Proton, maybe not.
so how much the BHP of this ketchup ? the price worth it or not?
maybe proton could come out with their version but using kicap instead of ketchup,and also introduce a limited run exora kicap edition hahahahaha
maybe proton can take a move like mitsubishi,daewoo, samsung did. they involve in various fields beside automotive like properties, electric, contruction, etc…
do you really want that? A house that fall apart after its warranty finish? Or Fan without blades? Perhaps LCD TV that doesnt have HD? No thanks!
This is ridiculous…..
Ahahaha….somehow this whole ketchup thing seems funny to me..LoL..
If you think this is silly, think again. As mentioned in the article, they also have VW curry sausage.
VW has a large manufacturing facility in Wolfsburg. They even have their own butcher’s shop in the facility where the curry sausage is produced. They created their curry sausage in 1974 to feed their workforce (the Germans love curry sausage). The sausage was very well-received and today 80% of the sausage produced is for their own consumption while the remaining 20% is sold primarily to minimarket chain store Edeka (to be sold outside of the facility obviously).
The butcher’s shop in the facility produces millions of sausages per year. Think about that.
I think is has special ingredients inside it..you know like it Vanstock era…
Proton should team up with Baba’s and come out with 1Malaysia lotus Kari Kepala Ikan. Hopefully the Lotus curry house at Jalan TAR will not sue them. Actually the Lotus team had already their own energy drink.
another limited edition stock. price? RM 115k??
I just brought back home 4 bottles of em CurryWurst spiced ketchup, from the bottle its a mixture of spice (eg, curry, cumin, chillies) and ketchup. They’re great on egg and toasts!
VW ketchup, sound interesting
Proton Belacan, anyone?
or perodua tempe?…..
Iam speechless to read this article.. : P
Stupid vw
another sawi in the making