BMW is now the world’s most valuable auto brand after the company overtook Toyota in an annual ranking of the world’s top brands called BrandZ Top 100 which is run by market research company Millward Brown. The survey indicated that BMW has a brand value of US$21.8 billion and sits in 25th spot in the overall ranking.
“It is likely that Toyota’s brand has suffered further in recent months, but it is a strong brand and is trying hard to overcome the damage through a major communications campaign,” said director Peter Walshe. “All of our evidence shows that strong brands are much more likely to recover from a crisis.”
According to the survey although BMW is on top its brand value declined by 9% compared to last year. Toyota had it worse with a 27% decline. Third place went to Honda while Mercedes-Benz is in fourth after suffering from an 11% drop. Porsche is in fifth after its brand’s value fell by 31%.
The brands that made up the top three of the list include, you’ve guessed it Google followed by IBM and Apple. Google’s brand value is worth US$114 billion.
Looking to sell your car? Sell it with Carro.
likehondanotsomuch
on 
Tiadaid
on 
Terbaboo
on 
magic
on 
SY0H
on 
cat
on 
lance
on 
Darius
on 
denaihati
on 
bobby
on 
Grammer Police
on 
KS
on 
William
on 
seancorr
on 
JULIAN_LEE
on 
lol
on 
king
on 
Jaybond
on 
fenzo60
on 
omahabojan
on 
Motorist
on 
S9E
on 
E Bear
on 
Nerddy
on 
staff
on 
ARX
on 
Bang Iwan
on 
p2
on 
Name
on 
p2
on 
Peter
on 
csv
on 
AMG
on 
fuyiopo
on 
Kambing Gurun
on 
Lazy Bear
on 
Korean
on 
tamaki
on 
Super Marsupial
on 
arospeedo
on 
haywire
on 
zack
on 
ali38hak
on 
AI-generated Summary ✨
Comments generally celebrate BMW's status as the world’s most valuable auto brand, with some users expressing pride and admiration for its brand value of USD 21 billion. A few comments include personal experiences, such as issues with BMW models and humor about its reputation. Others compare BMW to other brands like Mercedes, Audi, and Proton, with some noting Proton’s lower valuation and recent developments. A minority of comments are off-topic or humorous, and a few mention other tech giants or local cars, but most focus on BMW's branding strength and global recognition. Overall, the sentiment is positive toward BMW, highlighting its top-brand status and brand worth, with some light banter and opinions on rival brands.