New Michelin Primacy SUV tyre launched in Malaysia

Version 2

A new tyre has been officially launched in the market, one made especially for sport utility vehicles (SUV) and pick-up trucks. Dubbed the Michelin Primacy SUV tyre, it was developed exclusively for Asia Pacific roads and its weather conditions. The tyres are for on-road use.

Compared to previous-gen Michelin tyres, the Primacy SUV is claimed to have improved safety performance – shorter braking distance of 2.2 metres on wet roads and improved grip during wet cornering by as much as 6%. In dry conditions, it offers a shorter braking distance of 1.9 metres. Tests were done using a Honda CR-V 2.0 on 225/65 R17 tyres.

Four key Michelin technologies are present, the first being Flexmax 2.0, a flexible tyre tread compound that adapts to the shape of the road. On top of that, it has a chamfered tread block that prevents tyre distortion under pressure.

The next is Stabiligrip, which has “self-locking blocks” or smaller slits that accompany the larger grooves. This serves to reduce block deformation, improve handling and braking in dry conditions. In addition to that, the tread pattern and high sipe density breaks water film, while the wider, deeper grooves allow for better water evacuation, resulting in enhanced grip in the wet.

As for tyre noise, the Primacy SUV features Evenpeak technology, which sees the tread blocks designed a little wider and in various patterns. With this, noise is spread across a wider frequency range, without peaks of noise to keep the tyre quieter all while maintaining handling and braking performance.

Last but not least, Cushionguard technology is in effect when the flexible tread compound makes contact with the road. It integrates the flexible tread, shock absorbent sidewalls and a layer of noise-filtering rubber to soften vibrations and to give better absorption of bumps on the road.

Distributed by Tyreplus outlets and Michelin’s authorised dealer network nationwide, the Primacy SUV tyre start from RM440. Sizes range from 16- to 18-inches.

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Graham Chin

Having spent a number of years as a journalist for a local paper, a marketing executive for a popular German automotive brand and a copywriter, Graham, a true-blue Sarawakian, knew he had to take the leap back into the motoring scene - and so he did. To him, nothing’s better than cruising for hours along a scenic route, in a car that’s designed and built for that purpose.

 

Comments

  • Black Dog on Oct 06, 2015 at 4:16 pm

    I’m driving an SUV and the most important thing is to absorb all the vibration, noise and shock from our uneven B-roads and pot holes

    Like or Dislike: Thumb up 15 Thumb down 0
  • paulton on Oct 06, 2015 at 4:28 pm

    overprice s***.

    Like or Dislike: Thumb up 9 Thumb down 9
  • latitude user on Oct 06, 2015 at 5:45 pm

    Enjoy every moment drive w Latitude tour. Dunno if this one more superior than normal latitude tour (w/o HP).

    Like or Dislike: Thumb up 5 Thumb down 4
  • Painter on Oct 06, 2015 at 6:51 pm

    If only there is a save button on this article. Because I’m going to change my tires in 30,000 km time.

    Like or Dislike: Thumb up 6 Thumb down 0
  • suv driver on Oct 08, 2015 at 10:14 am

    hows the nvh on this tyres?

    Like or Dislike: Thumb up 0 Thumb down 3
  • I decided to try out this new tyre as it’s time to change the original factory fitted (kumho)…

    swap out all 4 tyres.. that was back in June’16… my car skidded when i was doing around 60km/h when i was driving on NS highway… (rainy season now)… i pulled over at the rest area to check.. thinking it might be a flat.. to my horror, I can see the wire string/metal on the edge of both rear tyres.. and also the rear tyres are quite worn out (seems like 50%) compared with the front tyres… i mean.. is it acceptable for the tyre to worn out so quickly .. its only 25k mileage over 6 months… was wondering if i can claim warranty for this..

    i’ve been using michelin for all my cars, and all the while. it was doing great… this time.. it really surprised me..

    Like or Dislike: Thumb up 1 Thumb down 0
    • 50% in 25000km seems about right. Means a new set will last about 50000km, which again sounds about right for a set of comfort oriented tyre ( soft compound ).

      But the part where it is worn at the sides, could be a few reasons. Camber too much?. Was your tyre under inflated?

      Like or Dislike: Thumb up 0 Thumb down 1
  • …..

    Like or Dislike: Thumb up 0 Thumb down 0
  • whut?

    Like or Dislike: Thumb up 0 Thumb down 0
 

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