2018 Ford Mustang comes with a 30 bpm start button

While you’re probably familiar with most of the major changes found in the 2018 Ford Mustang, there are still some minor details that may have eluded you. One such item is the car’s new pulsing start button, which Ford is very excited to showcase to you.

As the company describes: “When the ignition button in the new 2018 Ford Mustang is pulsing red, one thing is certain – that pony is ready to run.” That pulsating effect comes on when the door is unlocked and until the engine is started.

It is meant to give the Mustang a heartbeat of sorts, and it even mimics the resting heart rate of the free-roaming horse of the American west – 30 beats per minute (bpm). The button itself is encased in an aluminium ring and positioned lower driver’s side below the audio system and climate controls. The words “Engine,” “Start” and “Stop” also glow red to match.

The 2018 Mustang features a host of exterior revisions including a redesigned grille and lower, remodeled hood, and the position of the hood vents have been changed. The car now comes with only the 2.3 litre EcoBoost four-cylinder and 5.0 litre Coyote V8, while transmission options include a new 10-speed auto and updated six-speed manual.

This isn’t the first time a carmaker decided to embody their favourite animals in their models either, as Jaguar has done the same with its F-Type. In the British sports car, the start/stop engine button pulsates like a heartbeat, specifically the heart rate of a live jaguar at 72 bpm.

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Gerard Lye

Originating from the corporate world with a background in finance and economics, Gerard’s strong love for cars led him to take the plunge into the automotive media industry. It was only then did he realise that there are more things to a car than just horsepower count.

 

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