It’s official, the Alfa Romeo Mito will be discontinued in early 2019, said Europe boss Roberta Zerbi. An Autocar report states that the move was so that the Italian brand could shift its focus to making SUVs and sports cars.
Earlier in June, Fiat Chrysler Automobiles (FCA) revealed a five-year roadmap for Alfa Romeo, a plan which includes the addition of two new SUVs, a range-topping 8C sports car as well as a modern-day GTV and a four-seat coupé. As you would’ve guessed, the Mito was nowhere to be seen in the plan, and now we know why.

Zerbi has given Autocar the confirmation that sales for the Mito will be discontinued early next year. “Mito is a three-door and people are choosing more and more five-door cars,” she said, adding that previous buyers of the Mito would hopefully migrate into the Giulia or upcoming small SUV, which will sit below the Stelvio.

The small SUV will be the brand’s upcoming model, and it’s one Zerbi is most excited about. “This is the one that will allow us to talk to a wider audience, a younger audience of 30- to 40-year-olds. It can help fill the gap between the Giulietta and Stelvio. And people that bought a Mito in the last couple of years – people grow up, start having children [and need a bigger car].”

Zerbi also confirmed that the new SUV won’t look quite like a smaller Stelvio, refraining from adopting the Russian-doll styling approach such as Audi and its SUVs, for example. Instead, she said the Alfa Romeo SUV range will “look like a family [of cars]”. No estimated timeframe has been given for the new SUV’s launch, but expect to see it within the next couple of years.

GALLERY: Alfa Romeo Mito Verde

GALLERY: Alfa Romeo Giulia & Stelvio NRing edition