AirAsia’s Teleport buys Malaysian online food delivery platform DeliverEat for RM41.4m, eyes ASEAN market

AirAsia’s Teleport buys Malaysian online food delivery platform DeliverEat for RM41.4m, eyes ASEAN market

AirAsia’s cargo and logistics arm Teleport is acquiring Malaysian online food delivery platform DeliverEat for for US$9.8 million (RM41.4 million). With the purchase, which is expected to be concluded by the end of September, AirAsia is set to make further inroads into the e-commerce scene.

As part of the acquisition, DeliverEat founders Leong Shir Mein and Tan Suan Sear will join the management team at Teleport and AirAsia Digital, the umbrella for the low-cost carrier’s non aviation ventures. The deal also brings on board venture capital firm Gobi Partners, an investor in DeliverEat.

DeliverEat is a homegrown effort from Penang, established in 2012 by Leong and Tan. From its humble beginnings, the online food delivery platform now offers food and express delivery services on an on-demand basis from more than 4,000 merchants (consisting of restaurants, wet markets, pharmacies and groceries), carried out by its fleet of up to 4,000 registered delivery partners, and has delivered more than one million orders to date.

AirAsia CEO Tony Fernades said the acquisition comes at an opportune time, as the company had launched AirAsia food services in Penang in April. “With DeliverEat joining forces with Teleport, we will be able to drive further growth of fast and affordable delivery transportation options within our key markets as e-commerce continues to surge,” he said.

AirAsia’s Teleport buys Malaysian online food delivery platform DeliverEat for RM41.4m, eyes ASEAN market

The purchase of DeliverEat will strengthen AirAsia’s foothold in the food delivery space. It already provides online food delivery services in Malaysia, Singapore and Thailand through its SuperApp digital business, and is now set to expand its merchant list in AirAsia food in these cities when DeliverEat’s merchants are added to its platform.

Leveraging on AirAsia’s network, Teleport’s ambition is to deliver door-to-door in under 24 hours across Southeast Asia. With its core business being severely impacted due to the Covid-19 pandemic, the company has been on a diversifying path of late.

In June, the company announced that it would soon begin offering a ride-hailing service that would be, in the words of CEO Tony Fernandes, different from Grab and Uber, with a photo of Toyota Vellfire and Alphards suggesting that the said service would be angled along more premium lines. Last month, the company announced that it had acquired Gojek’s business in Thailand for US$50 million (RM211.3 million), allowing it to expand into ride-hailing, delivery and fintech services in the kingdom without building from scratch.

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Anthony Lim

Anthony Lim believes that nothing is better than a good smoke and a car with character, with good handling aspects being top of the prize heap. Having spent more than a decade and a half with an English tabloid daily never being able to grasp the meaning of brevity or being succinct, he wags his tail furiously at the idea of waffling - in greater detail - about cars and all their intrinsic peculiarities here.

 

Comments

  • 4G63T DSM on Aug 24, 2021 at 10:50 am

    …..and yet, AirAsia haven’t refunded my cancelled tickets yet.

    Like or Dislike: Thumb up 10 Thumb down 1
  • Spin Too Much on Aug 24, 2021 at 1:15 pm

    I thought he got no more money. So where did he fished out RM41mil? It’s no pocket change!

    Like or Dislike: Thumb up 8 Thumb down 2
  • Ane CEO of AA on Aug 24, 2021 at 3:18 pm

    Instead of refund our AA ticket money that you owe us, you use it to buy another company. What a brilliant idea to continue owing your customer giving the excuse of going bankruptcy but having the money to buy other company. Is this ane trustworthy?

    Like or Dislike: Thumb up 7 Thumb down 3
  • next time can play extra to get priority delivery issit?

    Like or Dislike: Thumb up 0 Thumb down 1
  • Troll Hunter on Aug 24, 2021 at 5:25 pm

    We want more companies to compete for the better, not monopoly like this AirAsia.

    Like or Dislike: Thumb up 7 Thumb down 2
 

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