2023 Acura Integra – manuals make up 70% of orders

2023 Acura Integra – manuals make up 70% of orders

The all-new Acura Integra was unveiled last week and as of March 10 when pre-orders began, 70% of customers reserved the top A-Spec variant with a manual transmission. We should point out that the base Integra only comes with a CVT and starts from around USD30,000 (RM126,120), so Acura’s customers are clearly enthusiastic enough to pay more to have a stick shift.

“We are absolutely thrilled with the pre-launch response to the 2023 Integra. The total number of reservations has far exceeded our expectations and most exciting is that around 70% of Integra reservations are for the six-speed manual. We’re confident this new Integra will inspire a new generation of enthusiast buyers for the Acura brand,” Emile Korkor, Acura’s assistant vice president of sales, told Motor Trend.

The Integra features the Honda Civic Si’s 1.5 litre VTEC Turbo four-cylinder petrol engine that serves up 200 hp and 260 Nm of torque. Unlike the Civic Si that is manual only, the entry-level variant of the Integra comes with a CVT, with only the A-Spec having the option of a manual with a limited-slip differential. The A-Spec also gets adaptive dampers when specified with the Technology Package.

While automatic transmissions are preferred by most car buyers in today’s world, it’s clear there’s still a demand when it comes to certain models like the Integra. In fact, Motor Trend reports that the lifetime take rate for manuals across all generations and model types of the Integra is a notable 56%.

GALLERY: 2023 Acura Integra

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Gerard Lye

Originating from the corporate world with a background in finance and economics, Gerard’s strong love for cars led him to take the plunge into the automotive media industry. It was only then did he realise that there are more things to a car than just horsepower count.

 

Comments

  • real men drive 3 paddles..posers everywhere

    Like or Dislike: Thumb up 8 Thumb down 0
    • but wise men drive 2 pedals..

      you paddles and pedal also don’t know how to differentiate, go ride bicycle lah

      Like or Dislike: Thumb up 8 Thumb down 5
  • Manually on Mar 18, 2022 at 5:21 pm

    Manual is the best!

    Like or Dislike: Thumb up 6 Thumb down 0
  • ROTI CANAI on Mar 18, 2022 at 7:42 pm

    thank you to the 70% who keep dreams alive

    Like or Dislike: Thumb up 6 Thumb down 0
  • Real men don’t trash talk other men and their choice using the money that they earned and spend without taking a speck of anything from you.

    Like or Dislike: Thumb up 3 Thumb down 0
 

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