Paul Tan on the Automotive Industry
This advertisement for the Volkswagen Phaeton advertises it’s hand-built construction by showing you what amazing things hands can do. You have no clue what the ad is about until the very end, when it suddenly strikes you as very clever.
Video: Volkswagen Phaeton Hands Ad
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About the Author
After dabbling for years in the IT industry, Paul Tan initially began this site as a general blog covering various topics of personal interest. With an increasing number of readers paying rapt attention to the motoring stories, one thing led to another and the rest, as they say, is history. An avid electronic gadget aficionado as well as big-time coffee lover, he's also the executive producer of the Driven motoring TV programme.
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Wow! It's not bad actually. Those shadows are amazing!
The most beautiful hands advertisement i've never seen.
Very nice.
If Malaysia needs to adopt these technology, not until 2020 but 2200.
If do so the quality will be a lot worst than nowadays Proton.
marvelous…..
impressive!
a testiment to capabilities of a human brain !
Fu-yoh !! Fu-yoh!!
ingenious!
cool..stuff..look like a flash movie…wicked..i dont know how to giv my impression..its totally cooled…or hot…
Terror…
Very clever and well-executed!
Wow… I wonder when can we have that standart.. But once i heard lotus car are hand made before.. i wonder now still applies it or not? But P1, Err.. Mass production is their must, so hand made? Err… doubt it less then 5%?
These Angmos really got great ideas we can learn from
Nice shadow play!
i love the human touch of this video!!!
gimme a Phaeton! eemmm a Passat or Golf! or a Polo also can!
PLEASE!
Poor thing is, this ad did not help the sales of the phaeton, which IMO, is a far better car than A8, or 7series or Sclass (previous)
When does the Phaeton come to Malaysia??? Soon please, because I will only be able to afford this as a 10 year old used car. Will still be good at this age. So I have to wait at least until 2017…
In my opinion the Phaeton is not necessarily better than A8 or S-class, but is definitely an interesting option. Luxury features, such as Phaeton seats and Phaeton air-conditioning or special wood panels (!).
absolutely brilliant… they prolly won awards?…..
sales of the phaeton were slow…. to private buyers…..
to euro fleets on the other hand… this car and the Skoda superb sold very well….. most of the time optioned with the turbodiesels…. almost every company in europe with cost conciousness have these two cars on the fleet…
only problem with the car is the name….. not even the most kiam siap euro person would want to pay close to 60k pounds for a car brand that did for germany what ford did for america…. ( snobish but there you have it) now… if only there were some dead german or british car name with a reputation for quality were around….
the phaeton is abselutely brilliant! chris_the_germ……its not likely thet phaeton will come to our shores……..too bad =(
i've seen phaeton on our roads only once…sometime last year… it's soooo big! and the changing led rear lights are super cool…
it might be from grey importers.its not likely that VW malaysia will even bring it here……..
hand build? isn't this the car they build in a very high tech factory in germany? i saw the documentary in auto moto un sports once
phaeton is the higest class of VW right to match S-class merc. Outstanding car, and also with outstanding price:P
the car is built just like the merc mclaren, n rolls-royce hand built air conditioned buildings! n gleaming tile floors! its even cost more than a s-class.