Nothing like rare to get the orders going. Chrysler has come up with a limited-edition 100-unit run of the 2014 Dodge Challenger R/T Shaker, dressing it with all things Mopar and badging it as the Mopar ’14 Dodge Challenger. All have been sold, and on the very first day it became available to dealers in the States.
The Challenger R/T Shaker provides the necessary platform, the 5.7 litre HEMI V8 and mechanicals unchanged from the base car. Two exterior colours abound, Pitch Black (chosen by 52 buyers) and a new shade called Bright White, which the remaining 48 went for. As for Mopar Blue stripe options, there are three, with the traditional Shaker stripe proving to be the most popular graphic, followed by the bodyside decal and then the rocker stripe.
Other external design elements include 20 x 8-inch Gloss Black aluminum wheels with Mopar center caps, a unique Black Vapor grille surround, a black fuel-filler door, a Satin Black deck-lid spoiler with a Gloss Black “Mopar Design” badge and Mopar quarter-glass decals.
The interior, meanwhile, features new premium leather seats featuring Mopar Blue accent thread and Mopar Omega M logos embroidered on the seat backs. Each unit of the series run will have its own serialised instrument panel plaque as well as Mopar-branded key fobs and a custom-crafted personalised owner’s kit with a Mopar ’14 brochure.
Buyers also chose to specify additional customisation for their rides, with Custom Shop items such as hood pins, Mopar Performance badges, quad exhaust tips and a Challenger-monogrammed car cover being picked. Seems you can’t ever have enough Mopar kit on a Mopar-clad ride.