These days, if it’s a story on sales figures, it has to be from the Koreans. This time its Hyundai in the UK. The on-form marque achieved a personal best by selling 15,241 cars in March, beating the previous monthly record of 11,031 set in September 2009.
Tony Whitehorn, Hyundai UK’s managing director puts the achievement into perspective. “This sales total is remarkable considering that we sold 28,036 cars in the whole of 2008. We have now sold more than half that figure in just one month!”
And while the company did very well in 2009 thanks to the UK Government’s scrappage scheme which took £2,000 off list prices, only one in three of the March registrations were to scrappage customers. “Many industry observers have viewed the enormous success Hyundai has had with scrappage and assume that our sales will collapse once the scheme ends. These figures prove that Hyundai has built up a strong following and its success will continue long into the future,” Whitehorn added.
Best seller in the month was the i10 with 6,195 units, followed by the i30 with 4,584 and the i20 with 3,570. The new ix35 crossover (Tucson in our market) scored 500 orders in the first two weeks it went on sale.
UPDATE: Sister brand Kia has just released its March UK figures. It sold 12,277 units, the company’s best ever month since setting up shop in the UK. Once again, small cars lead the charge, with the Picanto doing 7,720 units.