Click for enlarged image
This is a covered up Proton Exora snapped by reader Zai today on the North South Highway near the Proton City exit. Looks quite normal actually even down to the wheels, until you look at the side where you begin to notice some livery.
According to Zai, the livery had a big ‘hybrid’ word. I can’t really see it in these photos but considering the light green and light blue stripes that we can see as part of the livery, it kinda fits the hybrid theme. I guess this means that a hybrid Exora is now here in Malaysia. Proton revealed in the past that a hybrid Exora had existed in the UK and that it would eventually bring it back here to Malaysia.
A promotional poster at Proton’s recent 25th anniversary dinner (available below) reveals more details on Proton’s alternative fuel vehicle endeavors.
Click for enlarged image
According to Proton, their EV project started in November 2008 with a team of technologists dispatched to Lotus Engineering UK to develop two EV cars. One was a Proton Persona with a longer range, faster acceleration and higher maximum speed while the other was a Proton Saga EV with basic performance for urban city driving needs.
It’s hybrid vehicle efforts started in September 2009, with an Exora-based “serial digital hybrid electric vehicle” demonstrator to be used for performance evaluation, testing and safety assessment. This could be the car we are seeing above?
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AI-generated Summary ✨
Comments mostly focus on Proton's hybrid vehicle plans, with some excitement about the Proton Exora Hybrid demonstrator and skepticism about its affordability, with estimated prices around RM90k-120k. Many express hope for Proton to improve quality, safety, and design to compete globally, citing Hyundai and Kia as successful examples. Some comments mention Proton's challenges in technology, interior quality, and market acceptance, as well as possible rebadged models like the Waja/Lancer. A few discuss the broader economic context, car taxes, and the need for government support for hybrids. There's also chatter about upcoming spyshots of Proton's new models, and general support for Proton's technological efforts, despite various criticisms. Overall, sentiment balances cautious optimism with real-world concerns about quality, price, and market readiness.