Nippon Paint has officially launched its Trend Colours for Mobility 18/19 (TCM 18/19), a colour palette of automotive shades that the company says is likely to trend across Asian markets over the next two years. It’s not the first time trending projections have been made by it – two years ago, it did the same thing via a palette it called Automotive Trend Colours 2016/2017 for Asia.

The new series contains 40 colours grouped under four themes (Transient Glow, Conscious Being, Essential Balance and Seeking Adventure), and was derived at a colour forecasting workshop organised by the paint company. A total of 65 Asian design experts and colour enthusiasts from 11 countries throughout Asia took part in the workshop, with participants including those from China, India, Indonesia, Malaysia, Philippines and Singapore.

Here’s a quick overview of what to expect over the next couple of years. The Transient Glow colour palette, which consists primarily of purple and pastel shades, was curated to create a dreamlike, surreal yet elegant and spirited environment. Futuristic and optimistic, the colour set is said to exude a sense of warm and youthful authenticity.

The tones in Essential Balance, meanwhile, will appeal to drivers who appreciate luxury craftsmanship of natural elements. The colours are warm and inviting shades of brown, gold and silver, with the addition of grey hues, all of which express back-to-basic understated luxury.

As for Seeking Adventure, the colour theme consists of red, green and blue shades, which Nippon Paint says expresses the sense of the natural but at the same time exudes ruggedness, which makes the set a preferred choice for experience seekers. Finally, key colours in the Conscious Being palette are blue, grey and silver hues, these being the top colours of choice for digital natives heavily into the integration of technology in everyday life.

“Preferences, choices and style outlines individuals’ character and personality. We believe that these thematic, adventurous colours derived by Asian designers will not only hit the right notes amongst Malaysians but will also provide opportunities for personalisation to end consumers,” said Nippon Paint Malaysia’s senior marketing manager Eugene Yong.

He added that the new shades will also challenge the norms of utilising only conventional colours in the automobile industry.

In conjunction with the revealing of the new colours, the company also released results of a survey it conducted among 515 car owners. It was revealed that 71% Malaysian car owners would choose to change their car colour without any external influences. Traditionally, car owners usually change the colour of their cars only when factors such as accidents or repainting to obtain a higher resale value comes into play.

The survey further revealed that while original equipment manufacturer (OEMs) shades are usually conventional monochromatic colours such as white, black and silver, more than half the respondents were adventurous to new colours.

Around 56% of them were receptive towards picking non-conventional colours such as yellow, purple, pink, orange, green, red and blue for their ride. The company said that the survey, which had 79% male and 21% female respondents aged between 20-39 years old taking part in it, showed that Malaysians are open to exploring non-conventional and vibrant colours for their cars.

Other key insights unveiled in the survey showed that 57% Malaysians prefer compact vehicles while 25% prefer SUVs or MPVs, and it also demonstrated that consumers choose their type and model of cars based on not just needs, but also their age and personality.