ETCM announces upgraded Puchong showroom, now featuring latest Nissan Retail Concept-NEXT global CI

ETCM announces upgraded Puchong showroom, now featuring latest Nissan Retail Concept-NEXT global CI

Edaran Tan Chong Motor (ETCM) has announced the opening of its newly-upgraded Nissan showroom in Puchong, which showcases the automaker’s latest Nissan Retail Concept (NRC-NEXT) global corporate identity. The opening was officiated by Rupesh Shah, GM of aftersales, Dealer Network Development, NIBU – ASEAN, Nissan Motor Asia Pacific.

The new-look showroom, located at 2G, Jalan Bandar Tiga, Pusat Bandar Baru, Puchong, is aimed at providing customers with an elevated brand experience. Highlights of the redesigned facility include a modern interior layout and furniture design, with plenty of clean, open areas offering a welcoming space.

Outside, the new NRC theme is identified by an iconic red Nissan tablet displaying the marque’s new logo above the main entrance door, which feature signature red handles.

The upgraded Puchong showroom, which has a total built-up area of 7,502 sq feet, features space to house up to six Nissan display models, with a Star Car prominently on display. At present, the Star Car is the recently-introduced C27 Serena Hybrid J-Impul.

Aside from this, the facility also has a dedicated new vehicle delivery area, a cozy customer lounge with WiFi connectivity and a fun kids’ corner to entertain the little ones. Additionally, a fleet of test drive vehicles means that customers can try out the range of Nissan models available.

The Puchong showroom isn’t the only facility to display the new CI, with ETCM announcing that its dealer partners, Kulai Public Motor in Senai, Johor and Ngu Brothers Motor Service in Sibu, Sarawak, had also been upgraded to the NRC-NEXT identity.

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Anthony Lim

Anthony Lim believes that nothing is better than a good smoke and a car with character, with good handling aspects being top of the prize heap. Having spent more than a decade and a half with an English tabloid daily never being able to grasp the meaning of brevity or being succinct, he wags his tail furiously at the idea of waffling - in greater detail - about cars and all their intrinsic peculiarities here.



  • Peppa on Jul 10, 2023 at 7:34 pm

    What’s the point to have a futuristic store but still sells an outdated products? Where is the new X-Trail? Why is the Almera is so overpriced considering the specs? Why are you taking so long to bring in the new Ariya? Most importantly, why is ETCM management suck?

    Like or Dislike: Thumb up 44 Thumb down 1
    • Kimchi on Jul 10, 2023 at 10:50 pm

      Not sure what happened to them. Globally, Nissan is a good brand with a lot of good cars. But not here.

      Like or Dislike: Thumb up 7 Thumb down 0
      • Peppa on Jul 11, 2023 at 7:23 am

        Yes Nissan has an excellent of product in Japan! Just like Toyota and Mazda. But Malaysian distributors screwed them up

        Like or Dislike: Thumb up 14 Thumb down 0
  • seancorr on Jul 10, 2023 at 7:36 pm

    What they actually need to do is to upgrade their aging service centres. Just head to any one of them in Puchong and you’ll know why. Most customers won’t know until they bought their vehicle and send it for their first service.

    Like or Dislike: Thumb up 2 Thumb down 0
  • Please, bring the new Sylphy & Teana.

    Like or Dislike: Thumb up 5 Thumb down 1
  • Redline on Jul 10, 2023 at 10:36 pm

    Nissan service centers are the worst ever. Service advisors who are absolutely clueless, rude, sarcastic, non existent communication skills etc. Technicians (or lack of) who don’t how to troubleshoot & just replace every good working parts by trial & error… and charging you a bomb for their incompetence. Now they want you pay a freaking deposit before they start any job! And they can’t confirm spare parts availability because their internal delivery system don’t follow any schedule. Don’t believe it? Go ahead & buy one of their outdated, low specced, over-priced crap & enjoy your time sucking & soul crushing experience at the depressing cesspool hellholes they call “service centers”.

    Like or Dislike: Thumb up 4 Thumb down 0
  • david on Jul 11, 2023 at 11:46 am

    Pls bring the latest models. for ages I’ve heard that TC wanna bring Kick model but till now nothing is happen. Maybe the model discontinued then globally. surrender your distributor license and let some one to take over for competent dealership. Nissan really in bad shape in MY

    Like or Dislike: Thumb up 3 Thumb down 0
  • Matti on Jul 11, 2023 at 7:31 pm

    As long as Nissan is handled by Tan Chong, they will have no future here.

    Like or Dislike: Thumb up 3 Thumb down 0
  • anonimus on Jul 12, 2023 at 10:51 am

    a turd painted in gold is still a turd

    Like or Dislike: Thumb up 0 Thumb down 0
  • Sohai on Jul 14, 2023 at 1:17 pm

    TCM has no interest in building the Nissan brand. They only care about profits. Hence they continue to sell aging products using over-trade strategy, I.e giving up margins to take your existing car.
    Nissan should just take back the distribution and be like Honda Malaysia.

    Like or Dislike: Thumb up 0 Thumb down 0

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