Toyota Urban SUV Concept previews new EV B-SUV – Europe launch in 2024; FWD, AWD; 2 battery options

Toyota Urban SUV Concept previews new EV B-SUV – Europe launch in 2024; FWD, AWD; 2 battery options

At Toyota’s recent Kenshiki forum in Brussels, Belgium, the Japanese carmaker unveiled the Urban SUV Concept, which previews a new production electric vehicle (EV) that will be launched in Europe in 2024.

Competing in the B-SUV segment, the upcoming (and unnamed) model will be one of six EVs planned, but Toyota isn’t revealing much in the way of details for now. The only bit of info offered is that the production version of the concept will be offered with front- and all-wheel drive powertrains as well as two battery capacities.

“Toyota already enjoys prominence in the B-SUV segment with the hybrid electric Yaris Cross, the best-selling model in its class. It has drawn on this experience in the development of an authentic battery electric SUV that has versatility designed-in and which meets the priorities of European customers. It will also deliver the quality, durability and reliability that are hallmarks of the Toyota brand,” the company said in its official release.

Design-wise, the Urban SUV Concept features the hammerhead look with a C-shaped light signature and accompanying light bar – a design cue seen on recent cars like the Prius, C-HR and more. Additional lighting strips are fitted vertically at the edges of the front bumper, which has a row of vertical slats at its base.

Along the sides, we find strong shoulders, angular wheel arches and flush door handles, the last of which are placed high up near the C-pillars for the rear doors. As for the rear, a pair of strakes adorn adorn the lower apron, which has the same slatted surface as the front, with another pair dividing the left and rear sides of the spoiler.

The taillights are compact in size and get their own light bar connecting the clusters. No cabin photos were provided but Toyota says “space is maximised in a flexible interior that can easily be adapted to prioritise passenger or load space as required.”

Toyota says it will announce more details of the production Urban SUV Concept next year, adding that in Europe, it plans to introduce six dedicated EVs by 2026 as part of its mission to offer a diverse portfolio of electrified vehicles. These will help in Toyota Motor Europe’s goal of exclusively offering zero-emission vehicles (ZEVs) by 2035 and achieving complete carbon neutrality by 2040.

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Gerard Lye

Originating from the corporate world with a background in finance and economics, Gerard’s strong love for cars led him to take the plunge into the automotive media industry. It was only then did he realise that there are more things to a car than just horsepower count.



  • The Jsps are only good in previewing concepts. Look at their electronics, they come out with concepts but other people monetize the products. Still holding to the notion of better spec JDM and inferior specs for other people.

    Like or Dislike: Thumb up 1 Thumb down 1
  • ThePolygon on Dec 04, 2023 at 12:09 pm

    Toyota, your name is good but your EV price is no good.
    If you get your EV price right, you can come out and fight!

    Like or Dislike: Thumb up 1 Thumb down 0
  • Peppa on Dec 04, 2023 at 12:18 pm

    I honestly want an electric compact sedan. No more suv please!!!

    Like or Dislike: Thumb up 0 Thumb down 0
  • Rimgo on Dec 04, 2023 at 1:36 pm

    If Toyota actually made their production cars look like their concepts, they would never be worried about being categorized as “dependable but boring”.

    Like or Dislike: Thumb up 1 Thumb down 1
  • yay… terus bungkus all europe and china junk maker. good job Toyota.

    Like or Dislike: Thumb up 0 Thumb down 2
  • Kimchi on Dec 04, 2023 at 5:27 pm

    Probably Perodua 1st EV car.

    Like or Dislike: Thumb up 0 Thumb down 0
  • ROTI CANAI on Dec 04, 2023 at 7:23 pm

    its time for fwd ev’s to die, very pointless for fwd these days as you would lose out on a frunk

    Like or Dislike: Thumb up 4 Thumb down 0

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