Proton rolls out Servis Ihsan Madani campaign – up to 30% off service packages for Persona, Iriz, Exora, Saga

Proton rolls out Servis Ihsan Madani campaign – up to 30% off service packages for Persona, Iriz, Exora, Saga

Proton has announced the Servis Ihsan Madani (SIM) service campaign, which it says is aimed at easing the cost of vehicle ownership while encouraging safer driving habits among Malaysians. The campaign runs from September 11 to November 11 this year and is done in collaboration with the ministry of domestic trade and costs of living (KPDN).

Through this campaign, owners of any of Proton’s PIES models, namely the Persona, Iriz, Exora and Saga, can enjoy basic service packages at fixed promotional prices. It is RM145 for a semi-synthetic package and RM198 for a fully synthetic package, with the company noting these prices are up to 30% off from standard rates.

Additionally, customers can also have their car subject to a 40-point safety inspection for free at all authorised Proton service centres. The inspection covers key components such as brakes, batteries, wipers and other critical systems to ensure the vehicle performs reliably.

Proton rolls out Servis Ihsan Madani campaign – up to 30% off service packages for Persona, Iriz, Exora, Saga

“The Servis Ihsan Madani campaign is part of Proton’s broader commitment to making vehicle ownership more accessible and worry-free for Malaysians. By aligning our aftersales initiatives with the aspirations of the Malaysia Madani programme, we are not only improving affordability but also promoting safety and responsibility on the road. This campaign underscores Proton’s dedication to serving the needs of our customers while supporting the nation’s mobility goals,” said Ainol Azmil Abu Bakar, covering deputy CEO of Proton.

“Customers can enjoy a very affordable service package even compared to independent workshops. Moreover, we will carry out a free 40-point safety inspection for customers’ peace of mind. Proton is always committed to always deliver utmost customer satisfaction,” commented Wan Hazran Wan Mustafa, director of aftersales at Proton Edar.

Referring to KPDN’s official website, SIM is an initiative under the Rahmah Umbrella Programme (Program Payung Rahmah) aimed at helping individuals, particularly those in the low-income group, to reduce the burden of the cost of living related to vehicle maintenance costs. In addition to Proton, other players in the automotive industry that are involved in the SIM programme include Perodua as well as Petronas.

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Gerard Lye

Originating from the corporate world with a background in finance and economics, Gerard's strong love for cars led him to take the plunge into the automotive media industry. It was only then did he realise that there are more things to a car than just horsepower count.

 

Comments

  • All these budget models owners usually go bengkel bawah pokok. They tak kisah your servis madani discount.

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    • Janji mansuh GST harga akan turun mana? on Sep 12, 2025 at 3:24 pm

      Service Madani will be like PMX Madani janji all fake and dicapati. Kick out PMX Now!

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      • plains cry more on Sep 16, 2025 at 6:00 pm

        nothing to do with PMX also. servie campaign is controlled by proton and geely so you might as well call to kick out proton ceo or geely ceo. use brain before comment ok .

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      • newme on Sep 17, 2025 at 8:40 am

        You must be one of the one believing janji undi masuk syurga.

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  • madanah aka rahmahi on Sep 11, 2025 at 5:33 pm

    Later add in n95 cabin filter rm69 + procare basic package rm120 + sst, basic semi oil change become rm350.

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  • David on Sep 11, 2025 at 10:35 pm

    Just give discounts for ori spare parts for older models. We can service or fix outside. The parts still expensive like crazy. No body care about your madani service

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