Toyota achieves 1 million hybrid milestone in Japan

Toyota achieves 1 million hybrid milestone in Japan

Toyota announced that as of the end of July, they have sold 1 million hybrid vehicles in Japan, which adds up to 2.68 million hybrids finding homes globally. The company claims that its hybrids have offset approximately 4 million tonnes of CO2 emissions in Japan and 15 million tonnes globally, compared to standard petrol engine cars of a similar size and performance.

Future targets include selling 1 million hybrid vehicles per year “as early as possible in the 2010s” and introducing hybrid variants in all vehicle ranges in its lineup “as early as possible in the 2020s”.

Toyota launched their first hybrid vehicle in 1997 – the Coaster Hybrid EV minibus which is currently being sold in Australia and Hong Kong. This was followed by the release of the first generation Prius, the world’s first mass produced hybrid vehicle using a 1.5-litre DOHC engine and an electric motor. The Prius has since grown to be a green car icon in its third generation now. Branded as Hybrid Synergy Drive, Toyota’s hybrid drivetrain resides in the SAI, Camry and Lexus models.

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Jacob Alexander

Jacob Mathew Alexander has been a motoring nut for as far as he can remember and has recently turned his passion into writing. After spending some time in the same industry in the UK, Jacob's work is from a slightly different perspective.

 

Comments

  • gOV should abolish what ever taxes on these cars to encourage plp to buy it.
    Dont wait till the problem comes to the neck.
    Lets all of us start before its too late.

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    • Government wants us to buy Tin Milo Hybrid instead *hint-hint.

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    • dickybird on Aug 10, 2010 at 9:06 am

      already riding my carbon fibre mountain bike to work! lol! when are you gonna to buy 1? lol!

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  • New Hyundai Fan on Aug 09, 2010 at 1:04 pm

    UMW Toyota should reduce the price of Prius to much lower price say below 150K which will attract more potential buyers of Hybrid car in line with the objectives of their environmental program(Toyota Environment). When the next generation of Camry is assembled here in 2012, Hybrid variant should be available with reasonable price.

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  • There (Toyota) are very commited and consistent in delivery hybrid car globally since 1997. Kudos!

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  • Facebook_User on Aug 09, 2010 at 1:14 pm

    Wow!!!
    1 Mil!!!

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  • ahmadzaki on Aug 09, 2010 at 2:09 pm

    go go TOYODA

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  • GreenEco on Aug 09, 2010 at 3:14 pm

    Toyota to start Prius production in Thailand this year. This is second Thai made hybrid car after Camry Hybrid. Wonder if it is 2011 Prius or Prius Four? If VVT-i or Dual VVT-i engine is used same as Camry Hybrid then no needs to supply engine from Japan as quoted by the report. VVT-i family engine is already Thai made but hybrid battery not yet. Sale of Camry Hybrid in Thailand surpassed non-hybrid model after Toyota extended warranty of battery from 5 years to 10 years with unlimited mileage for the first 5 years. Thai made Prius with OTR price tag of around RM110K is expected to sell like hot cake.

    http://www.google.com/hostednews/afp/article/ALeqM5ihlBm6Up2lxgvovQB0wvkZortSvg

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  • GeeCy on Aug 09, 2010 at 3:28 pm

    If only Toyota can come out with one the size of a Viva and make the price more affordable with range around 150Km per charge then it would be perfect for housewife sending kids to schools or for retirees just to go and meet up friends for a cup of coffee or a round of golf. It could be charged at night at home. The car would be perfect for people in small towns too.

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  • hot selling..good2..

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  • chyan on Aug 09, 2010 at 3:57 pm

    Wow. Not bad really. Hope there’s more to come. :)

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  • losaa on Aug 09, 2010 at 5:25 pm

    so, they have to recall 1 million hybrid car if got problem.

    why toyota so obsess with numbers????

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  • jolly_idiot on Aug 09, 2010 at 5:28 pm

    Wonder Toyota will bankrupt or not if all the hybrid gets a recall.

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  • mancunian on Aug 09, 2010 at 8:03 pm

    1st bebeh!!!

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  • wakakiwa on Aug 09, 2010 at 8:34 pm

    im da first…

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  • transformer on Aug 09, 2010 at 9:53 pm

    Just forget it la…. Prius still using old tech NiMH….

    and just forget about Li-Ion thats powers most mobilephones and note/netbook PC….

    others switch to Li-Po(the next-next-next gen of rechargable batteries)…

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  • transformer on Aug 09, 2010 at 9:56 pm

    even until P1 had launched their baby EV, our Gov still wont remove “its” tax barrier…

    at most, a discount(subsidised) on local made EV…. there are still hundreds or cronies to feed la…

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  • odi862 on Aug 09, 2010 at 10:33 pm

    IMHO the government will only introduce some privileges to hybrid cars when our national brands can produce their owns. So far it is still in concept stage. Perhaps when they are ready then we will see many options other than Prius and Civic. The diesels are becoming available albeit not all can afford it. Slowly but surely we are going towards greener policy in automobile industry and maybe in other sectors also. They already create Green Technology Ministry right.

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  • Even with this high price, still has got lots of Malaysian buying it, and it sold a lot more than UMW anticipated, Why would they bother to reduce price? Demand determine supply price. Nobody to blame.

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  • JACk LIm on Aug 09, 2010 at 11:27 pm

    I dun think hybrid will come cheap in Malaysia…
    Malaysian only think of their benefit, never go for environment.
    As Government said it’s time to go green and preserving our environment, what approach they done? create something Saga EV but nvr launch? Thought environment conservation should done ASAp, but not if they clear with old stock ….
    Good job for Japanese and their technology, they had done well in reducing CO emission…
    well, what malaysian can do is plant more tree la….

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    • rexis on Aug 10, 2010 at 9:01 am

      2.68 MILLION car can fill up nearly 400 Midvalley car parks, imagine that.

      People are willing to pay a bit more for that kind of technology masterpiece, while fuel saving is a plus, the feel good factor of being environmental friendly is undeniable. Environmental is a global trend, that has been converted into style, fashion, and nearly everything under the sun.

      The problem is when Malaysians have to pay double(then normal imports) or 4x(then locally made) rather then just a bit. We have to make the hard choice to fall back to those niche local market car.

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  • reuben how on Aug 10, 2010 at 12:46 am

    The government got a part to play but years of corruption and mismanagement means that our ringgit is not worth a lot. All the 1st and 2nd world countries almost 1 to 1 with USD means that their buying power is ok. One day, even if G removes all the tax will we still be able to afford these cars?

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    • rexis on Aug 10, 2010 at 1:16 pm

      Some gov subsidize you to buy hybrid. Some, however, required you to pay an extra equivalence price of an local SE car to buy hybrid, while increasing fuel price.

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  • reuben how on Aug 10, 2010 at 4:51 am

    For people thinking of buying the future camry hybrid, just think that u r getting a V6 although the hybrid is just an inline 4. Believe me, although the atkinson cycle engine is weaker, when combined with the electric motor, it can do 0-100 in under 9s. some testers even say 8s is possible.

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  • bohtakcheck on Aug 10, 2010 at 9:19 am

    increase fuel price to singapore price a liter of RON95
    singapore – 1.80 SGD a liter that is equivalent to MYR4.03 a liter of RON95 …

    now would that make all the car company think harder how to price their product??
    government can start standard and policies; rather killing a car company, they can make them work harder and think harder and push harder to change things;

    unfortunately working harder to produce better quality is not the motto of what P1/P2 was conceived in the first place and it doesn’t evolve till now. billions over 25 years down the drain enriching certain people but majority suffer and some lost their life to substandard car. …. that is the true fact… what can we do? …

    vote and express your right… not a single party in malaysia actually campaign to change policies, reduce tax, increase pension, …. funny demokrasi uh?? a government that being elected not for the people??

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  • xavier lert on Aug 10, 2010 at 1:15 pm

    good achievement despite all the issue that actually not so BIG…..but became BIG coz thats the Marketing strategy from US Car Company

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    • alldisc on Aug 11, 2010 at 10:58 am

      and it seems the strategy did work for a while… pathetic american corporates!

      1. kudos to toyota for inventing hybrid with ultra low emission

      2. no kudos to the G for not giving incentives on hybrids more than 2000cc. this was main reason why camry hybrid did not make it to malaysia, even though assembled just several hundred kkm away….

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